Great Wall to open new “smart factory” in Thailand on June 9 – Haval H6 first to be built there, EVs later on?

Great Wall to open new “smart factory” in Thailand on June 9 – Haval H6 first to be built there, EVs later on?

Great Wall Motors (GWM) has great plans for Thailand and the greater Southeast Asia region, with several new models being promised and a new plant nearly ready for production. The latter, a “smart factory” in Rayong, is due to open on June 9 with the commencement of Job 1, or the building of the first car.

The facility was previously owned by General Motors before it exited the ASEAN region and sold the plant to GWM. The latter then spent 22 million baht (RM2.9 million) on upgrading the plant, bringing in state-of-the-art production technologies such as powertrain tech and automated production systems – including artificial intelligence and robotic technologies – from China.

According to Bangkok Post, GWM took just seven months to get the factory ready. Around 60% of its output will be for the domestic Thai market, while the other 40% is earmarked for exports to other right-hand drive ASEAN countries and Australia. “The Rayong factory will have a production capacity of 80,000 units per annum. It will serve as the production base for right-hand-drive vehicles in this region,” GWM said.

Great Wall to open new “smart factory” in Thailand on June 9 – Haval H6 first to be built there, EVs later on?

A company representative told the daily, “The factory will first produce a GWM sport utility vehicle named Haval.” While the report didn’t specifically state the model, we do know it will be the H6 – after all, deliveries of the new third-generation model are due to kick off this month, the hybrid model having already made its world premiere in the Land of Smiles earlier this year.

The company also has big plans for electric vehicles, which it plans to build in Thailand starting in 2023. As yet, however, it is unclear if its EVs, which include the Ora Good Cat, Black Cat and White Cat, will roll out from the “smart factory” or from another facility.

The “smart factory”, claimed to combine high-tech machinery with digital solutions, is exactly the sort of plant being promoted by Thailand as part of its plans for the fourth industrial revolution, emphasising technological advances and high-level services, said GWM ASEAN and Thailand president Elliot Zhang earlier.

Great Wall to open new “smart factory” in Thailand on June 9 – Haval H6 first to be built there, EVs later on?

Additionally, GWM said it will support Thailand by “enabling the Thai automotive industry to make its mark in the international market, especially in the EV segment.” The country has been swamped by companies looking to build EVs, their components and associated infrastructure to take advantage of tax breaks. These include companies not usually affiliated with the automotive industry.

The latest of these is state-owned company PTT, which announced a collaboration with Taiwanese iPhone maker Foxconn last week to build EVs and parts for the Thai market. Overall, the National New Generation Vehicle Committee is targeting 50% of Thai vehicle production to be electric by 2030.

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Jonathan Lee

After trying to pursue a career in product design, Jonathan Lee decided to make the sideways jump into the world of car journalism instead. He therefore appreciates the aesthetic appeal of a car, but for him, the driving experience is still second to none.

 

Comments

  • Penyokong laksa utara kedah on Jun 04, 2021 at 3:27 pm

    what happen to Great Wall Motors (GWM) RM 2BILLION plant in Gurun Kedah?? Go Automobile Manufacturing Sdn Bhd any news… what happened to that?? Gagal again?

    Like or Dislike: Thumb up 21 Thumb down 1
    • Celup King on Jun 04, 2021 at 5:38 pm

      Congrats Tomyam dah jual to China!!!!

      Like or Dislike: Thumb up 28 Thumb down 0
      • Haidi on Jun 05, 2021 at 2:49 pm

        Betuii dun follow Tomyam way. Not sustainable.
        inb4 MITI Minister announced Malaysia alr attracted RM81.9b FDI this year. Another huge RM16.05bil potential investments from South Korea, Japan. Syabas govt berjaya dan bermaruah, Rakyat bersyukur nikmat amat

        Like or Dislike: Thumb up 21 Thumb down 2
        • Make Malaysia Great Again on Jun 06, 2021 at 4:00 am

          Agreed. We have a more sustainable FDI compared to thailand, and we no need to work like the slaves there.
          #MakeMalaysiaGreatAgain

          Like or Dislike: Thumb up 7 Thumb down 2
          • Spin Too Much on Jun 06, 2021 at 11:50 am

            long live our MITI Minister!! demi ummah, demi bangsa!

            Like or Dislike: Thumb up 6 Thumb down 2
    • Betik yang Betul on Jun 05, 2021 at 9:47 am

      you know, I know…..Biasalah, bro

      Like or Dislike: Thumb up 0 Thumb down 0
    • kontol on Jun 05, 2021 at 11:25 am

      gagal selalu

      Like or Dislike: Thumb up 2 Thumb down 5
  • Boss Terbaek on Jun 04, 2021 at 5:54 pm

    missed opportunity for Malaysia. Or was it that Malaysia has bee selective about investors….

    Like or Dislike: Thumb up 3 Thumb down 3
    • transformer on Jun 05, 2021 at 3:15 pm

      is better for Malaysia, selective investors from arab and palestin regions by Menteri Timur Tengah …

      summore bright opportunities in Perusahaan Perladangan dan Komoditi and Alam Sekitar sectors..

      Like or Dislike: Thumb up 5 Thumb down 1
    • Make Malaysia Great Again on Jun 06, 2021 at 3:58 am

      Have to be selective.
      When P1 jual to China, bashers complain
      When not jual to GW, bashers complain

      Like or Dislike: Thumb up 7 Thumb down 5
  • alive n kicking on Jun 05, 2021 at 6:56 am

    Such grand plans are nice, but if they are unable to significantly raise the demand for their brand in the region, they may end up with a white elephant.

    Like or Dislike: Thumb up 3 Thumb down 0
    • Jeremy on Jun 06, 2021 at 1:21 pm

      Malaysia smart, we don’t sell our controlling stake so we still remain in possession. Thai Govt, jual everything, they sold out their citizen and land to China. Thai dah gagal over and over.

      Like or Dislike: Thumb up 5 Thumb down 6
      • Alive n kicking on Jun 08, 2021 at 9:23 am

        The news article states that it was GM, not the Thai govt, who sold the manufacturing facility to GW.

        Like or Dislike: Thumb up 6 Thumb down 2
        • Amran on Jun 08, 2021 at 4:43 pm

          Thailand allowed GM to sell their land to China. So means Thailand has sold to China.

          Like or Dislike: Thumb up 0 Thumb down 3
          • Alive n kicking on Jun 09, 2021 at 1:21 pm

            Are you implying that the Thai govt’s foreign investment policy of allowing a foreign company to buy Thai property for commercial use is equivalent to giving up the sovereignty of that piece of property to the government of the country from where that foreign company originates from?

            Like or Dislike: Thumb up 5 Thumb down 0
 

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