BYD to introduce second electric vehicle brand in 2023

BYD to introduce second electric vehicle brand in 2023

After selling a million new energy vehicles (NEV) in the last six months, BYD is set to introduce its second electric vehicle brand in 2023 as it looks to expand its range of vehicle offerings. The new ‘professional and personal’ electric car brand will be an addition to Yangwang, another premium brand set for launch in Q1 of 2023, according to Reuters.

Having moved away from petrol-powered vehicles earlier this year, BYD has been capitalising on incentives for electric cars offered by the central and local governments in China. It’s also been pushing for a wider global expansion, selling its cars in countries like Costa Rica, Brazil, Colombia, Norway, New Zealand, Singapore and New Zealand. BYD now selling cars to 35 countries outside of China.

The Chinese automaker also announced plans to open two production sites in Europe to increase output in foreign markets and eventually its market share in the region. By doing so, BYD can also get around the high tariffs imposed by the European Union on Chinese products to price its products more competitively. On that note, the company even said it will purchase its own ships to export its cars.

Recently, BYD in Malaysia also announced that it will be investing RM500 million in a showroom network with the first BYD showroom now open in TREC KL along Jalan Tun Razak. Three more showrooms will be opened in Ara Damansara, Penang and Johor in the first half of 2023.

BYD SD Motors Malaysia, official distributors of BYD vehicles in Malaysia recently launched the Atto 3 fully electric SUV priced from RM149,800 for the Standard Range variant and up to RM167,800 for the Extended Range variant.

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Pan Eu Jin

Pan Eu Jin is a firm believer that good things don’t come cheap, but cheap cars can be good. How a car makes you feel behind the wheel or as a passenger should be more important than the brand it represents.

 

Comments

  • Will Mac on Dec 20, 2022 at 1:17 pm

    Battery mining and fleet of ships to deliver. Just how green are EVs really?

    Like or Dislike: Thumb up 5 Thumb down 3
    • Ganeson on Dec 20, 2022 at 7:43 pm

      How green is petrol? Political lobbying, numerous MNC’s that blocked innovations in solar and other forms of green energy, paid money, bought patents fire green energy to lock it up never to be used or made commercially viable etc. How green is petroleum? Honestly ask yourself.

      Like or Dislike: Thumb up 8 Thumb down 1
    • As green as the nation’s energy source composition, which is not really green at the moment. because Malaysia’s grid is still dependent on fossil fuel.

      Like or Dislike: Thumb up 1 Thumb down 1
      • Yup, Malaysian grid still dependent on fossil fuel.
        I had spent RM25k for solar panel to fuel up my EV that is on the way. For the time being, electric bill reduction is like RM300/mth (I am not a high energy user though), normal bill is like RM300-350/mth, then now become RM50/mth. still don’t know how much the bill will be like for charging EV, but thinking will be less than my current petrol spending of RM280/mth.

        Like or Dislike: Thumb up 0 Thumb down 0
    • now perodua drivers talking about how green is the car they couldnt afford, LOL.

      Like or Dislike: Thumb up 0 Thumb down 0
  • Chris Hazell on Dec 21, 2022 at 5:45 pm

    This video way too long and very boring to listen to.

    Like or Dislike: Thumb up 0 Thumb down 0
  • Yusuf on Dec 24, 2022 at 10:07 am

    Got 2 new Zealand

    Like or Dislike: Thumb up 0 Thumb down 0
  • Muraly on Dec 26, 2022 at 1:29 am

    Electric car maybe another 5-10 yeara for now just my dear petrol kelisa…

    Like or Dislike: Thumb up 0 Thumb down 0
 

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