“In response to the rapid transformation of China’s automotive industry”, Mitsubishi Motors has terminated its engine business operation at Shenyang Aerospace Mitsubishi Motors Engine Manufacturing (SAME) in China and the joint-venture partnership.
SAME was established in August 1997 and has been supplying engines to Mitsubishi as well as other Chinese carmakers since 1998. With this development, Mitsubishi Motors no longer has a presence in the world’s largest car market – it stopped making cars in China two years ago.
According to Car News China, the Japanese marque’s China story began in 1973 with medium-duty truck exports. By the early noughties, its two engine JVs supplied powertrains for approximately 30% of domestically-produced vehicles (you remember the Chery Eastar, don’t you?).
In 2012, the GAC-Mitsubishi JV was born – 50% owned by GAC, 30% by Mitsubishi Motors and 20% by Mitsubishi Corporation. 2018 was its peak – 144,000 units were sold, including 105,600 Outlanders – but sales plunged to 33,600 units only four years later, and by October 2023, Mitsubishi’s Changsha production and operations were sold to GAC Aion.
China’s last new Mitsubishi – the 2022 Airtrek EV
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Mitsu really facing their Final Destinator. Hahahaha
Soon it will be entirely out from the automotive industry.
“marque’s China story began in 1973 with medium-duty truck exports. By the early NOUGHTIES, its two engine JVs”
Noughties? lol….
Does bring up something…
Mitsubishi is also dying in US. The brand is clinging to life by giving big discounts to push sales.
Mitsubishi? other than using Evo to cheat some fans, what else it has?
Mana pajkero?