Car Buyer's Guide

Overview

The Proton eMas 7 is Proton’s first EV, a five-seat C-segment electric SUV for buyers who want SUV packaging and five seats with electric drive. Prices start from RM103,800 for the Prime, with all variants using a 215 hp electric motor and a single-ratio automatic.

eMas 7 in 2026 — what's new

For 2026, the first-generation eMas 7 EV range gains the Premium Plus, an upgraded version with a 68.39 kWh battery, 115 kW DC charging and 450 km WLTP range. The current line-up runs Prime, Premium and Premium Plus, all with 215 hp, a single-ratio automatic and five seats. It remains a car from the generation launched in 2024.

Variants (3)

RM103,800–RM125,800 · est. from RM1,060/mo

Which variant to buy

Most buyers should pick the Premium at RM119,800. Its 60.22 kWh battery and 410 km range are a useful jump over the RM103,800 Prime’s 49.52 kWh and 345 km, while power stays the same at 215 hp. Pay RM125,800 for the Premium Plus if range is the priority: the RM6,000 gap buys 68.39 kWh and 450 km. All seat five.

Colours

across the range — availability varies by variant

  • Lithium White Metallic
  • Obsidian Black Metallic
  • Platinum Silver Metallic
  • Quartz Rose Metallic
  • Slate Grey Metallic
  • Turqoise Green Metallic

Proton eMas 7 buyer's guides & reviews

Verdict

The eMas 7 matters because it is Proton’s first EV and a large C-segment SUV twin to the Geely Galaxy E5. Its numbers are simple: 215 hp across the range, five seats and up to 450 km from the Premium Plus. It is not the cheapest entry point among electric SUVs, with the Perodua QV-E, Seres 3 and BYD Atto 2 all starting lower.

Buying a new eMas 7? Sell your old car, get paid in 24 hours

Proton eMas 7 sales in Malaysia

2,865 registered so far in 2026 — Malaysia's #26 best-selling model this year.

937 Jul 2025 Jun 2026 Full eMas 7 sales data, month by month →

Proton eMas 7 resale value

What a used eMas 7 holds of its price, by registration year: the trade-guide value insurers and dealers reference, and the price the market typically asks.

Year Trade guide Typical asking Holds
2026 RM121,800 100%
2025 RM88,350 76%
2024 RM81,100 69%

Trade-guide and market listing data, West Malaysia. Actual prices vary with condition, mileage and variant; "holds" compares against that year's new price.

Rivals to consider

same class, similar money

Proton eMas 7 FAQ

How much is the Proton eMas 7 in Malaysia?

The Proton eMas 7 starts at RM103,800 for the Prime, rises to RM119,800 for the Premium and tops out at RM125,800 for the Premium Plus.

Which Proton eMas 7 variant should I buy?

Pick the Premium for the best balance within the range: 60.22 kWh and 410 km, without paying Premium Plus money. Choose Premium Plus only if the 68.39 kWh battery and 450 km range matter more than the extra RM6,000.

What is the Proton eMas 7’s driving range?

Range is 345 km in the Prime, 410 km in the Premium and 450 km in the Premium Plus. The Premium Plus figure is quoted on the WLTP cycle.

Is the Proton eMas 7 cheaper than its electric SUV rivals?

No, not against the cheapest same-class electric SUVs. It starts above the Perodua QV-E at RM80,000, Seres 3 at RM95,000 and BYD Atto 2 at RM100,000.

Latest Proton eMas 7 news