Mercedes-Benz Malaysia’s Pekan plant has produced 264 units of the Mercedes-Benz S400L Hybrid this year so far. The S400L Hybrid, which was announced to have a duty-free price of RM587,888 in May, has been flying off the shelves, with waiting lists extending to beyond a year so far.
Mercedes-Benz dealerships have been informing potential customers that all allocation of CKD packs to the Malaysian market have been snapped up to the end of 2015, which is when the duty-free incentives for CKD hybrids end. The price with full duty will be close to RM900k. Nevertheless, Mercedes-Benz Malaysia (MBM) says it is working closely with its German counterparts to increase supply of the S400L Hybrid.
“Malaysia is an important market for Mercedes-Benz and Daimler, and we are always looking for opportunities to enhance our presence in the country. The success of the S400L Hybrid is a prime example of the potential this country offers and this certainly helps us serve our customers better. We look forward to working closely with the government and authorities to enhance the automotive sector,” said MBM president and CEO, Roland Folger.
The Pekan plant celebrates its 10th anniversary this year. It is one of six Daimler Mercedes-Benz passenger car CKD production plants worldwide. It currnetly produces three passenger car models – the C-Class, E-Class and S-Class, along with Mercedes-Benz and Mitsubishi FUSO commercial vehicles. To date, the plant has produced over 34,000 cars and over 18,700 CVs.
The plant was recently fitted with subassemblies and high voltage (HV) facilities to cater for the new S-Class. The commercial vehicle line also received an upgrade by relocating the body shop and frame assembly. MBM invested RM18 million for these latest upgrades.
“In line with our strategy, Mercedes-Benz Malaysia continues to invest not just in Pekan, but also in our business as a whole. It is certainly a reflection of the encouraging demand we continue to receive from the Malaysian market. Our priority is to our customers and we remain committed to delivering vehicles of the best quality and providing world-class service,” Folger added.