Proton Preve and Exora – first exports arrive in Chile

proton chile facebook 1

Back in November last year, it was reported that national carmaker Proton was set to make an official return into the Chilean market with three models, the Preve, Exora and Saga, all in left-hand drive configuration.

Malaysian ambassador to Chile, Datuk Dr Mohammad Rameez Yahaya, had revealed the developments on his Facebook page. The first cars were set to arrive in December as test cars, with the cars being launched by April, with distributor Andes Motor representing the brand in the country.

Now, the first cars have arrived in Santiago, according to the ambassador, who posted photos of the Proton Preve and Exora being handed over to Andes Motor at its facility, located at Americo Vespucio Quilicura, on his Facebook page. The handing-over ceremony last week was attended by Dr Rameez as well as Andes Motor’s business development manager Maximiliano Sfeir and general manager, Jorge Greene.

Andes Motor is set to import a minimum of 500 Proton cars annually over the next five years, and according to the ambassador, the deal will increase trade between both countries by up to USD$6 million (RM26.2 million) a year.

Proton’s venture into the South American country dates back to the 1990s. The national carmaker previously sold the Wira and the Satria there. Back in 2013, reports had indicated that there was a strong possibility of a Proton re-entry into Chile following the announcement of the Malaysia-Chile Free Trade Agreement (FTA).

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Anthony Lim

Anthony Lim believes that nothing is better than a good smoke and a car with character, with good handling aspects being top of the prize heap. Having spent more than a decade and a half with an English tabloid daily never being able to grasp the meaning of brevity or being succinct, he wags his tail furiously at the idea of waffling - in greater detail - about cars and all their intrinsic peculiarities here.

 

Comments

  • Asian Jaguar on Jan 11, 2016 at 10:52 am

    Next market maybe USA? Best of luck jaguh global.

    Like or Dislike: Thumb up 16 Thumb down 21
    • EMEA better. USA is a $90 billion risk.

      Like or Dislike: Thumb up 12 Thumb down 3
      • same l0rrr on Jan 12, 2016 at 4:52 am

        Not easy to find a sozai country willing to import junk. Else we don’t have to go Chile. Cambodia and Philippines are the nearest left hand drive country to Malaysia. Where is Proton?

        Like or Dislike: Thumb up 0 Thumb down 1
    • superman on Jan 11, 2016 at 1:31 pm

      in a million years Proton CAN NOT enter USA market… they will fail immediately nothing complies to FMVSS rules by proton.

      Like or Dislike: Thumb up 14 Thumb down 12
    • USA?! U think this car can survive on 25% Small Overlap Crash Test?

      Like or Dislike: Thumb up 6 Thumb down 8
  • old dog on Jan 11, 2016 at 11:06 am

    500 units…

    how much they selling btw? $1 per unit?

    Like or Dislike: Thumb up 12 Thumb down 26
  • Power Rangers on Jan 11, 2016 at 11:11 am

    https://www.facebook.com/AndesMotorChile

    Foton! probably a rebrand game soon..

    Like or Dislike: Thumb up 1 Thumb down 10
  • sewel on Jan 11, 2016 at 11:11 am

    Where P1 basher

    Like or Dislike: Thumb up 11 Thumb down 6
    • alldisc on Jan 11, 2016 at 12:38 pm

      No, this I like. Good move proton!

      Don’t forget to facelift your preve soon. Its entering its 4th year now

      Like or Dislike: Thumb up 27 Thumb down 4
      • Tahun ke 4 ehhh? Tak ada facelift? Kesian kat proton… Bila le proton nak berubah?… Exora pun tak keluar model baru… kesian. Berniaga org tolong, mcm ni le jadinya. Nasib baik ada proton fanboys, ada juga pelanggan tetap.

        Like or Dislike: Thumb up 13 Thumb down 18
        • So when do Avanza and Innova will replace the old underpowered engines?

          Like or Dislike: Thumb up 16 Thumb down 4
          • OP Chong on Jan 11, 2016 at 7:01 pm

            Erm, both now run on newer generation engines…

            Like or Dislike: Thumb up 5 Thumb down 4
          • so when your Campro wanna change? every model use same engine? kesian betul.

            Like or Dislike: Thumb up 0 Thumb down 2
        • Petrodollar on Jan 11, 2016 at 11:46 pm

          Haha.. Nasib baik x angkat suprima/preve last yr ms survey kete sb realised proton got no future.. Bisnes dh nk me lingkup sikit hari lg.. Tu la kot sb nya xde face-lift utk suprima/facelift

          Like or Dislike: Thumb up 0 Thumb down 3
  • I am sure these are on consignment and will never be paid for as they will not pass their safety rules.

    maybe they will be given to Malaysian embassy to use…

    Like or Dislike: Thumb up 9 Thumb down 30
    • Haha..very funny!!ask umw motor and perodua the moving coffin in msia..preve has 6airbag esc tcs.in ausie they score 4 star safety rate..so how u said they will not pass safety rule?

      Like or Dislike: Thumb up 30 Thumb down 8
    • so many negative points. how many proton cyber people in COE working on this link to make it positive???how much drb pays you guys??

      Like or Dislike: Thumb up 6 Thumb down 20
      • redidiot on Jan 14, 2016 at 9:22 am

        on the flip side bro, how much were you paid to incite hate?

        Like or Dislike: Thumb up 2 Thumb down 0
    • driver on Jan 11, 2016 at 3:51 pm

      that is a very serious accusation! are you sure?

      Like or Dislike: Thumb up 1 Thumb down 1
  • theee on Jan 11, 2016 at 11:34 am

    poor Chilean.. they probably not know proton bad reputation..

    Like or Dislike: Thumb up 13 Thumb down 26
  • The money made won’t enough to cover the entourage expenses going there. But they are not likely to break the tradition of making losses exporting.

    Like or Dislike: Thumb up 12 Thumb down 4
  • Muahahah on Jan 11, 2016 at 11:56 am

    More ppl going to die or become disable aft this ….. Kesian chille ppl

    Like or Dislike: Thumb up 9 Thumb down 28
    • Low Budget on Jan 11, 2016 at 1:19 pm

      No lah, as usual the yearly sales figure will at most 500 units, just like all other countries that Proton exported to. So not many Chleans will die due to malfunction or crashes of Proton cars

      Like or Dislike: Thumb up 4 Thumb down 7
    • Bristol on Jan 11, 2016 at 1:29 pm

      Chile knew Perodua kill ppl that’s y they dun want Perodua enter their market. Only Malaysia G dun sayang rakyat, they use Perodua project sending ppl to coffin.

      Like or Dislike: Thumb up 17 Thumb down 1
  • JoeGti on Jan 11, 2016 at 12:10 pm

    All the best Proton!You just deserve my moral support :)

    Like or Dislike: Thumb up 26 Thumb down 5
    • joeass on Jan 11, 2016 at 3:43 pm

      you must be one of proton employees who drive foren car right.. go buit a better quality car la.. jgn mkn gaji buta, Gov save you as* so many times using people money

      Like or Dislike: Thumb up 1 Thumb down 12
      • Yasumitsu Morita on Jan 11, 2016 at 6:33 pm

        Good luck proton.improve your service center to survive. I am not sure if proton bankrupt car price will be cheaper. Just pity proton staff vendor etc. But Drb has no brain to improve Proton.bring back Syed Zainal

        Like or Dislike: Thumb up 2 Thumb down 0
  • NoOneCareAboutMyName on Jan 11, 2016 at 12:58 pm

    Good for Proton. But why Saga??? Cant Proton wait for the newer generation or trade Saga with Iriz? Best of luck to them.

    Like or Dislike: Thumb up 9 Thumb down 2
    • alldisc on Jan 11, 2016 at 11:02 pm

      It can be one of the strategies. U see, if proton sell current saga now and before long the new model arrives in Chile it will create a positive impact against the market there. Similar to what VW had when they launched mkVI golf in Malaysia causing Malaysians to aahh and ohh.. They do not know VW golf has been evolved over so many models

      Like or Dislike: Thumb up 0 Thumb down 0
  • Consumer on Jan 11, 2016 at 1:23 pm

    Proton pls sell harder! Make it 5k-10k and keep going and build your global competency and declare your independent from Malaysian. Tell the gov to free the excite duty in Malaysia!

    Like or Dislike: Thumb up 7 Thumb down 2
  • nabill (Member) on Jan 11, 2016 at 2:23 pm

    put that flag away , we know where it comes from !

    Like or Dislike: Thumb up 3 Thumb down 8
  • I tink Prodon spend more time making announcements or entering new unknown market than actually selling real cars

    Like or Dislike: Thumb up 5 Thumb down 6
  • kenot on Jan 11, 2016 at 2:39 pm

    oh no..exora look too old.

    Like or Dislike: Thumb up 8 Thumb down 1
  • loudnessjr on Jan 11, 2016 at 2:42 pm

    I don’t think telling the whole country you will sell up to 500 units is good for marketing. The Chilean will think “will there be spare parts for us 500 customers?”

    Like or Dislike: Thumb up 6 Thumb down 1
  • Export dead donkeys in exchange for lamas

    Like or Dislike: Thumb up 3 Thumb down 1
  • tadfd on Jan 11, 2016 at 6:09 pm

    proton never care about Malaysian .. they can ship car to uk and sell it with much cheaper price, and then sell car rm- 3000 more at sabah Sarawak compare to semenanjung. they f us evey single possible way. as a company who already get so much help and donation from gov(duit rakyat) better go die la

    Like or Dislike: Thumb up 2 Thumb down 2
  • Faizah on Jan 11, 2016 at 6:37 pm

    Wow they gonna sell the 7 yo junk and the global car junk to Chilli country. It’s ok they shud sell more to other countries cos Pontong can close shop faster. The shipment cost, the cost of the offices there, the sales staff and ZERO sales can make Ah Pek M Pontong close shop faster. Ah Pek shud send more Pontong cars overseas and return back as scrap metals to be sold to Nestlé to make tin for milk powder.

    Like or Dislike: Thumb up 3 Thumb down 3
  • ProtonNoMore on Jan 11, 2016 at 11:25 pm

    hahahaha, I bet the protons are gathering dust at the showrooms………..At end of the year, the cars will be sold at super duper low price, with free LCD TV, free petrol vouchers, and free holiday vouchers, etc.

    Like or Dislike: Thumb up 0 Thumb down 3
  • MalaysiaMalaysian on Jan 12, 2016 at 12:03 pm

    what happen to the exora wiper? memang terangkat macam tu ke?

    Like or Dislike: Thumb up 0 Thumb down 0
  • ChileSMART on Mar 16, 2016 at 4:49 pm

    Words of advice, Chile ain’t some nobody. They’re gonna kick PROTON out they soonest they figured out PROTON is a junk.

    Like or Dislike: Thumb up 0 Thumb down 0
 

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