Scion iM Concept-01

Scion has revealed the iM Concept car at the 2014 Los Angeles Auto Show and announced that a production version of the five-door hatchback will be reaching US dealerships in 2015.

The iM Concept (“i” for individuality, “M” for modern, multifaceted and magnetic) is based on the European-spec Toyota Auris. The wide-hipped, low-slung showcaar is presented in “Incrediblue” paint with matte silver and gunmetal accents.

Geometric grille inserts, deep air intakes and fog lights, 19-inch forged alloys, brakes with vented rotors and four-piston front calipers, plus adjustable-height suspension gives it an overtly sporty flavour.

Scion iM Concept-08

Details on the production version’s transmission, engine and tech will be revealed in 2015, along with the price. Toyota’s youthful brand is hinting at sticker price of under $20,000 (RM67,314) to entice younger customers.

Scion’s Auris will make an appearance at the 2015 New York International Auto Show in April, along with another new model. “The two models we’re debuting in New York next spring are just the beginning for Scion. We plan to bring three new products in three years to our showrooms, offering a variety of exciting options for current and new Scion customers,” said Scion VP Doug Murtha.

GALLERY: Toyota Auris