Maserati to incorporate tech from planemaker Airbus

maserati airbus

This one jumped out at us because we never imagined both brands being mentioned in the same breath, much less working together. Maserati has signed a master agreement providing access to technologies from Airbus Group Innovations, the R&D hub of the Airbus Group. Yes, the planemaker that makes MAS’ giant A380 and supplies AirAsia’s entire fleet.

Concluded at Maserati’s Modena headquarters, the agreement enables the Italian brand to make in-depth reviews of Airbus Group Innovations’ broad portfolio that covers manufacturing processes, production methods, metallics and composites expertise, systems integration and other know-how.

“By evaluating this broad spectrum of technologies, Maserati can benefit from Airbus Group capabilities exploited in several applications, such as airliners, helicopters and fast jets to spacecraft that are exploring the universe,” said Harald Wester, CEO of Maserati and chief technology officer of Fiat Chrysler Automobiles.

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“We developed the Technology Transfer Framework (TTF) with industry leaders such as Maserati in mind, and it is being selectively offered to a limited number of potential partners. Maserati is perfect for an agreement of this type, as the company is a benchmark in high-end automobiles, while having production volume that is flexible enough to implement new technologies,” explained Wulf Hoeflich, head of Airbus Group Technology Licensing.

Hoeflich noted that Harald Wester was personally involved in establishing the TTF arrangement. “He recognised the TTF’s value, and is ready to lead his teams in making the best use of the significant access to Airbus Group Innovations’ know-how that comes with this agreement,” he added.

With the TTF, overview access is to be provided to Maserati across a wide range of Airbus’ technical areas over a few years, allowing the carmaker to identify tech that could be “game changers” when utilised under license and applied to its cars.

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Danny Tan

Danny Tan loves driving as much as he loves a certain herbal meat soup, and sweet engine music as much as drum beats. He has been in the auto industry since 2006, previously filling the pages of two motoring magazines before joining this website. Enjoys detailing the experience more than the technical details.

 

Comments

  • Albert on Dec 01, 2014 at 8:24 pm

    Maserati can incorporate Airbus tech.
    Thats wonderful.
    Proton incorporates tech from ailing and failing Lotus for almost 20 years already.
    What feelings did the poor Proton car buyer get?
    “Exhilaration? or Syiok Sendiri?””Perlindungan Tanpa Had?”

    Like or Dislike: Thumb up 2 Thumb down 20
    • Anti-Establishment on Dec 02, 2014 at 5:54 am

      Still better than Toyota incorporating “Recall-Tech”, 80 years making cars still can’t make it perfect!

      Like or Dislike: Thumb up 19 Thumb down 1
      • Mr.Nami on Dec 02, 2014 at 11:50 am

        toyota number 1 brand in the world
        proton is number 1 crap brand
        -Jonny depp

        Like or Dislike: Thumb up 2 Thumb down 4
    • ayooo on Dec 02, 2014 at 1:15 pm

      why have to bring up proton ha? You need to go to psychiatrist to check your brain.

      Like or Dislike: Thumb up 4 Thumb down 0
  • azrai on Dec 02, 2014 at 8:39 am

    We can expect a fying car by 2017 then.

    Like or Dislike: Thumb up 1 Thumb down 0
  • Italian supercar now turning for French technology. Good choice

    Like or Dislike: Thumb up 2 Thumb down 1
  • Wow, even here Proton gets screwed..u guys really have outdone yourselves… you guys need to get a life….

    with regards to Maserati, good effort but please sort out your ergonomics, distribution. afterssales..perceived quality..even at these prices people need those in a product…selling on style and brand perception alone will not cut it in this century.

    Like or Dislike: Thumb up 13 Thumb down 0
 

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