Kia Sorento Drive Jordan 21

With 384,790 units sold in 2015, Kia has recorded its best-ever full year sales in Europe, according to data from ACEA (European Automobile Manufacturers’ Association). Last year’s total sees a year-on-year growth of 8.8% from 353,719 units in 2014. The Korean brand has now recorded rising sales every year in Europe since 2008.

Kia Motors Europe (KME) had already achieved sales of more than 200,000 units in the first half of 2015 for the first time in the company’s history. Kia UK continues to hold the biggest market share in the continent, as well as one of the top five worldwide. The market’s 78,489 units makes up 20.4% of the total European figure.

The Slovakian-made Kia Sportage led the charge. Sales of the SUV rose by 8.0% to 105,317 units in 2015 – the first time KME has sold more than 100,000 Sportages in a year. It will be replaced by the fourth-gen Sportage early this year. KME sold 14,183 units of the bigger Sorento, also a record for the model.

Kia Sportage Frankfurt 1 cropped 2New Sportage (pic) will replace the third-gen Sportage – Kia’s best selling model in Europe – this year

Elsewhere, sales of the Picanto rose by 5.1% (53,717 units), while the B-segment Rio (64,175 units, +9.3%) and European-manufactured Venga (28,489 units, +11.5%) each enjoyed their best-ever annual sales. Every model in Kia’s European line-up is sold with the brand’s unique seven-year or 100,000 mile (160,000 km) warranty.

“We have bold plans for 2016, a year which will see us introduce the first of our next-generation low emissions vehicles as part of a long-term plan to lower our fleet emissions and further reduce the environmental impact of our product line-up. These new models will play an important role in our plan for further sustainable growth across Europe,” said Michael Cole, COO of KME.