2020 to see Triumph-Bajaj partnership go live?

2020 to see Triumph-Bajaj partnership go live?

It appears India’s motorcycle maker Bajaj Auto will be entering a manufacturing partnership with Triumph UK, with a formal contract being signed by the third quarter of 2020. This was reported in financial site Money Control, quoting a statement from Rakesh Sharma, executive director of Bajaj Auto.

Discussions between the two firms have been on-going for two years, with much speculation and rumours about what form such a contract would take. “All the principles of engagement (between Bajaj Auto and Triumph) have all been satisfactorily and amicably resolved. These are now embedded in a formal contract, which is in its last stages of preparation,” said Rakesh.

According to Rakesh, discussions are already on-going with regards to manufacturing as well as research and development with the contract itself nearing finalisation. “…there is nothing left to debate in it. It is just a matter of transcribing the principles into a (formal) language,” he said.

2020 to see Triumph-Bajaj partnership go live?

Reports say the partnership between Triumph and Bajaj will be similar to the current manufacturing arrangement Bajaj has with Austrian bike maker KTM. The major difference is while Bajaj holds a 48% equity share in KTM, the arrangement with Triumph will be a straight forward manufacturing contract.

Triumph currently operates an assembly plant in Manesar, Haryana with 13 models sold in the Indian market with 978 units sold in India out of a total 64,752 bikes sold worldwide. The Bajaj plant in Chakan will see Triumph motorcycles built alongside current brands KTM and Husqvarna.

It is envisioned that Bajaj’ own brand will cater for the entry-level market with KTM and Husqvarna filling the 200 cc and above niche while Triumph will be targetted to the higher end. Bajaj also supplies Malaysian bike maker Modenas with four models – the Pulsar RS200 and NS200, the V15 and the Dominar 400.

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Mohan K Ramanujam

Coming with diverse and extensive experience in heavy engineering, Mohan enjoys making anything with wheels go fast, especially motorcycles. His weapon of choice is the Desmoquattro engine, and he has a penchant for anything with a dash of Italian design. Strangely enough, he insists he's a slow rider.

 

Comments

  • Ksatria on Aug 15, 2019 at 10:03 am

    nice triumph. but my cousin in india spent 13+ lakhs on his favourite super bike, and din realize that he got a lower spec Daytona 675R….

    this brand selling under-powered bikes by labelling them with higher specs. if he had known earlier, might switched to some other bike.

    Like or Dislike: Thumb up 5 Thumb down 0
    • Heng Lee on Aug 16, 2019 at 11:57 am

      Labelling with higher specs is against the law, also in India. Your cousin shall start learn reading and writing, it’s never too late!

      Like or Dislike: Thumb up 1 Thumb down 0
  • willie on Aug 15, 2019 at 10:32 am

    All boils down to price. if minor price reduction, won’t likely see asian will purchase. unlike yahama/honda/kawa which sells in thousands with range of models.

    Like or Dislike: Thumb up 1 Thumb down 1
    • Heng Lee on Aug 16, 2019 at 12:00 pm

      Hero is the currently the biggest motorcycle factory on earth. So don’t tell fake stories about yamaha/honda/kawa

      Like or Dislike: Thumb up 0 Thumb down 0
  • Heng Lee on Aug 15, 2019 at 12:47 pm

    Modenas Rocket 2.5 waiting around the corner?

    Like or Dislike: Thumb up 1 Thumb down 0
  • Triumph, Bajaj, Modenas > all motors

    Like or Dislike: Thumb up 1 Thumb down 1
 

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