Jaecoo will be launched in Malaysia soon, and it will be marketed as a completely separate brand from Chery. Having previewed both the J7 and J8 models to the media last week, we now know more details of Jaecoo’s roll out plans for Malaysia. At launch, the Chinese premium brand will make a big splash with over 20 dealerships at the ready nationwide.
This is similar to parent company Chery’s initial entry into Malaysia last year, which had over 30 dealerships at launch. However, more befitting of its premium aspirations, all 20 to 30 Jaecoo dealerships will be proper 3S or 4S centres. There will be no 1S shoplot showrooms like in Chery’s initial roll out.
Moreover, all Jaecoo dealerships in Malaysia will be standalone facilities, with no shared resources with existing Chery showrooms and service centres. To customers, the closely related brands will be two separate entities.
Well, that’s the plan anyway – we will see how it all pans out soon enough. Over to you, what do you think of Jaecoo’s ambitious plans for Malaysia?
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With drive thru donut kiosk?
More manly brand name than Chery
only chinese care manufacturer accepted now is BYD and lil bit of chery. dont flood Malaysian streets with china’s EVs except this 2 brands pls
Difficult to understand why split the service centres away from Chery. These cars literally have similar design and use the same spare parts. Should combine and let consumers have the convenience of more locations to service their cars.
Do u know why Toyota n Lexus split the sc?
Nothing wrong with sharing if the parts and skill sets are same, if that means profitability versus lose money.
well… actually these brands who buys who dies… white mice lining up already?
Jaecoo is the premium brand of Chery in case some people didn’t know. Same like Toyota/Lexus. Jaecoo will look a bit like Land Rover because Land Rover is a small share holder and all new Land/Range Rover cars are made by Chery because previous Range Rover could not make reliable cars. Now they asked Chery to help.
So in case many do not know, Jaecoo is a very big brand in reality. Pay less but get better than Range Rover quality
i am interested to buy one.