Hyundai-Sime Darby Motors (HSDM) has been named Distributor of the Year 2010 by Hyundai Motor Company (HMC) at the recent 2011 Global Distributors Convention held in Banff, Canada. The award, according to a HMC spokesman, is well-deserved as HSDM has demonstrated its ability to increase Hyundai’s market share in Malaysia within a short period of time through its innovative services and creative marketing activities.

The award was presented to Dato’ Lawrence Lee, Sime Darby’s Executive VP, Motors Division and Dennis Ho, MD of HSDM by Vice Chairman of HMC, Eui-Sun Chung.

“I am very proud of the team at HSDM and the milestones that the company has achieved through its efforts to change the brand value and positioning of the Hyundai brand,” said Dato’ Lee, who noted that the consolidation of Hyundai operations in Malaysia and the 2010 launch of the new Sonata and Tucson were milestone events that contributed to the “dramatic sales growth”.

MAA figures show that Hyundai sales had increased by more than 38% from 2009 to 2010. For the period from January to May 2011, more than 5,400 Hyundais have been sold, representing a 36.7% year-on-year growth. Currently, HSDM has a network of over 100 dealerships across Malaysia and more than 10 3S centres. The company aims to expand the network further.

In conjunction with the award win, HSDM is giving out service discount vouchers with a minimum spend when customers visit an authorised Hyundai service centre from 1 August till 31 October 2011. Call HSDM’s Customer Care Line at 1300-13-2000 for more info.