TnG SmartTag

As we reported earlier, 12 more toll plazas will be going cashless on September 9 and according to SMART Tunnel’s COO, Mohd Fuad Kamal Ariffin, public acceptance for the new system has been positive so far.

The quantitative measurement in which the company used to gauge this finding is through the sales of e-payment cards, including Touch’n Go and SmartTAGs. Highway concessionaires have been actively promoting both items and in return, sales have increased.

“With our current promotion activity on full ETC (electronic toll collection), we have witnessed a penetration of usage from 77% in January 2015 to 81% currently,” Ariffin told Bernama. The promotions undertaken include discounts for Touch’n Go cards and SmartTAG devices.

In total, concession holder of the DUKE expressway, Konsortium Lebuhraya Utara-Timur (Kesturi) has sold some 32,000 Touch’n Go cards and 4,000 units of SmartTAG units, while Prolintas, operators of the Ampang-Kuala Lumpur Elevated Highway (AKLEH) have sold 7,377 cards and 4,564 devices since.