Official Peugeot distributor Nasim has revealed the new Peugeot 408 e-THP at the Publika Shopping Gallery today. This is effectively a world premiere of sorts, as this is the first time the car has been shown in a different specification from the Chinese-market 408 – where it has been sold exclusively until now. Prices have yet to be announced, but the order books have been opened.

Locally-assembled (CKD) in Gurun, Kedah like its 308 hatch siblings, the Malaysian-market 408 is essentially a best-of compilation of sorts – take one 408 sedan, pile on several goodies from the 308, and you’ll end up with the car you see here.

The lineage is clear to see from the front – the 408 is obviously a derivative of the 308, with “fanged” full-LED headlights and a similar front bumper design as the hatch. Differences include chrome slats on the grille, with the lion badge now inset, instead of being located on the bonnet as on the 308.


The wheels measure 17 inches in diameter, and features the same “Rubis” turbine design as on the base 308 THP Active, ditching the Chinese market’s multispoke items. At the rear, Malaysian models are identical to Chinese ones, with C-shaped LED tail lights and dual trapezoidal exhaust exits.

Most of the changes from the Chinese sedan occur inside. Out goes the conventional dashboard layout, replaced by the 308’s avant-garde design with a small-diameter steering wheel, an i-cockpit instrument cluster perched high up the dash, and twin centre air-con vents that flank the 9.7-inch centre display instead of sitting above it.

The seats feature full leather upholstery instead of Alcantara centres on the high-spec 308 THP and fabric on the Active. Elsewhere, kit that can be seen on the locked car on display include keyless entry, push-button start and the Smart Park Assist II system.


Safety kit includes six airbags, stability control, traction control and a blind spot information system. Unfortunately, the car doesn’t get the top 308 THP’s Driver Assistance Pack, which includes Dynamic Cruise Control, Emergency Collision Alert and Emergency Automatic Braking.

Under the bonnet, the 408 carries Peugeot’s ubiquitous 1.6 litre Turbo High Pressure (THP) direct-injected four-cylinder engine that develops 165 hp and 240 Nm of torque, mated to a six-speed automatic transmission with Quickshift technology. The “e” in the car’s name (408 e-THP) refers to the car’s automatic engine start-stop feature that makes its debut in Malaysia on the new 408.

If you’re interested in the new 408, you can contact any of our Verified Peugeot Sales Advisors for more details.