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With the formalisation of the partnership between Proton and Geely today, questions were raised on the roles that Proton and Geely brands will play, both in Malaysia and the region. Geely chairman Li Shufu made […]
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Proton-Geely FSP deal in detail – what DRB-Hicom, Geely and the Malaysian government will be getting
Now that the definitive agreement for the Proton-Geely partnership has been signed, DRB-Hicom has revealed more details about Proton’s turnaround plan. On hand to feed the information to the media was Datuk Sri Syed Faisal […]
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Proton to act like Skoda, Geely as Volkswagen – no conflict of interest despite similar brand positioning
During a press conference following the signing of the definitive agreement of the Proton-Geely partnership, a question was raised if there would be any conflict of interest between Proton and Geely, given the brand positioning […]
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Proton-Geely partnership – definitive agreement inked
The Proton-Geely strategic partnership has officially begun. Earlier this morning, DRB-Hicom and Zhejiang Geely (ZGH) signed the definitive agreement for the Chinese carmaker to acquire a 49.9% equity stake in Proton. The deal was formally […]
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GALLERY: 2017 Proton Exora Enhanced – revised look
On the sidelines of the DRB-Hicom-Geely definitive agreement signing ceremony in Kuala Lumpur today, the updated, enhanced Proton Exora MPV was displayed, featuring lightly revised aesthetics and equipment. Here, the seven-seater bears the latest iteration […]
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Geely Boyue SUV makes first Malaysian appearance
This morning saw Proton and Geely sign a Definitive Agreement that will see the Chinese company take up a significant stake in the Malaysian carmaker, and its Lotus subsidiary. The signing ceremony in Kuala Lumpur […]
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Proton-Geely deal is a commercial move, not “act of vengeance” as implied by Tun Mahathir, says MITI
The international trade and industry minister says that the government’s decision for Proton to enter into a strategic partnership with Chinese automaker Zhejiang Geely is purely a commercial move and was not done as an […]
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Proton ‘Stay Safe & Save’ campaign for Hari Raya
In conjunction with Hari Raya Aidilfitri celebrations, Proton is offering a promotional campaign for the festive season – valid until June 30, items in the promo include a five-year, 100,000 km free service package worth […]
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New Proton Satria Neo based on Geely GS rendered!
Click to enlarge Rendering maestro Theophilus Chin has just released these images, showing a possible new Proton Satria Neo based on the Geely GS Sport. In all likelihood, chances of a new Proton three-door hatchback […]
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2017 Proton Iriz officially launched – RM44k to RM59k
After a public debut followed by a media preview, the 2017 Proton Iriz has been officially launched in Malaysia. As reported previously, the variant line-up has been trimmed to make it more streamlined compared to […]
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Proton Bayu – a Geely-based SUV design by MIMOS
Last week, national research and development centre for information and communication technology MIMOS revealed a teaser sketch of a new SUV called the Proton Bayu. The design, penned by the agency’s head of industrial design, […]
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Proton Kasih Ramadan – new clothes sponsored to widows and orphans of company’s former employees
In view of the months of Ramadan and Syawal festivities, Proton is strengthening its CSR initiatives with the Kasih Ramadan programme. One of its efforts includes the sponsorship of new clothes to widows and orphans […]
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Proton poised to face RM1 billion loss this year without Geely deal – prime minister Najib Tun Razak
According to Malaysian prime minister Datuk Seri Najib Tun Razak, Proton would have experienced losses of up to RM1 billion this year should DRB-Hicom’s deal with Zheijiang Geely not take place. During a speech at […]
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Proton Preve now assembled in Bangladesh by PHP
The Proton Preve is now assembled in Bangladesh for the local market. Production of the Preve started last month in the country by local conglomerate PHP Family at a plant in the port city of […]
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MIMOS teases Proton Bayu based on Geely Boyue
After two designs based on the Proton Suprima S, national research and development centre for information and communication technology MIMOS is back with a teaser of a new SUV design, called the Proton Bayu. So […]