Kia-Optima-2

The new 2016 Kia Optima is set to make its debut at the New York International Auto Show (NYIAS) in April, according to a report by The Korean Car Blog.

A renewed focus is said to have been placed on the design of Kia’s upcoming fourth-generation D-segment sedan, which is set to gain even sharper styling than before. That’s no mean feat, given that the outgoing model still has one of the most distinctive, clean-cut suits on the market, even after four years in production.

The report states that the new car will feature front end styling similar to the current car – with Kia’s broad “tiger nose” grille joined to the headlights – but with a more aggressive set of air intakes in the lower front bumper and wider tail lights. Hybrid models will receive an active front grille that closes when less cooling is needed, for better aerodynamics.

Inside, the cabin is expected to receive a step up in perceived quality, mirroring the direction of the new Sorento‘s interior, with new features including a leather-lined dashboard and an eight-inch touchscreen infotainment system. Under the skin, the new Optima will move onto the bones of the latest LF Hyundai Sonata, making use of higher amounts of high-strength steel (more than 50%), but adding more weight.