Mercedes-Benz and Nintendo have teamed up once again to deliver an Event Course for the new Super Mario Maker video game. Called Mercedes-Benz Jump’n’Drive, the level sees Mario driving a Mercedes-Benz GLA. Upon completing the level, the GLA can be added to the collection of ‘Mario-Costumes.’
The first team-up saw the GLA as a downloadable vehicle in Mario Kart 8. The Mercedes-Benz Event Course in the new game was developed by Mario fans at Mercedes-Benz – they expressed interest in building a level that sees the iconic plumber driving the GLA on a road trip. The inspiration is derived from the first tie-up.
Said course brings players through a number of automotive-related areas. According to the brand, these areas include the dealership, a test-drive through a city and even a cruise along the Autobahn. To top it off, the company says that there are some “surprises” that await players in the game.
Dr Jens Thiemer, vice president of marketing at Mercedes-Benz Cars said, “we are delighted to once again be represented in a blockbuster game like Super Mario Maker.” He added, ”Mercedes-Benz and Nintendo have a lot in common. Above all, they share the same vision: to inspire their customers and fans – whether in real life or in the virtual world.”
Scott Moffitt, Nintendo of America’s executive vice president of sales & marketing, said “it’s great that a luxury car brand like Mercedes-Benz recognises the ability to create fun courses and share them with others.” On that note, both have also collaborated to come up with an advertisement for the GLA in Japan last year. You can check that ad out below.
Powering the Mercedes-Benz GLA 45 AMG shown above, is an AMG-tuned 2.0 litre twin-scroll engine that produces 360 hp and 450 Nm of torque. It is mated to a seven-speed AMG Speedshift DCT automatic transmission. So guys, yearning to get Mario rolling in a Mercedes-Benz GLA?
GALLERY: Mercedes-Benz GLA 200
GALLERY: Mercedes-Benz GLA 250 4 MATIC
GALLERY: Mercedes-Benz GLA 45 AMG
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Har?what is that mean? New tech like car projector?
LOL at the Japanese ad in the end…
Hard to justify buying a gla250 over a c200 at Malaysian prices. A few minor adjustments could have made a difference like rear aircon vents and push start buttons in the former. Otherwise the car is a head turner on the roads.