Following the resumption of its assembly operations recently, Perodua says it expects to be able to deliver nearly all existing orders within this year. This was indicated by Perodua president and CEO Datuk Zainal Abidin Ahmad today as the automaker announced the reopening of all its sales and after sales centres in the country.
However, in light of the lengthy halt to sales and production as a result of extended lockdown measures, the automaker indicated that it may be revising its sales target for the year. “We are currently evaluating the impact of the lockdown that was introduced on June 1 to our operations, and we will announce our revised targets for the year soon,” Zainal said.
At the start of the year, Perodua had originally announced a sales target of 240,000 units for 2021, and maintained that call in early June when it revealed its May numbers. This was before the impact of the lockdown, which saw automotive sales and production being halted for around two and a half months, hit home.
Up to May, it was on track to meet the target. Year-to-date sales for the first five months of 2021 was 96,281 units, 82% more than what it did in the same period last year. However, following the implementation of the full movement control order (FMCO), the automaker sold just 1,009 units in June – these were not showroom sales, but spillover registrations from the month before, in which car loans had already been approved pre-lockdown and for which a Letter of Undertaking (LoU) had already been issued.
This meant that by the half-year mark, it had achieved only 97,290 units, putting it off the pace. July was even farther off the boil – with just 655 units sold last month, this left it with a year-to-date figure of 97,945 units seven months in.
Despite the reopening of showrooms, August’s numbers aren’t going to swell. That’s because with no production since June, it’ll be some time before sales regain actual traction. In any case, we’ll know what the new target is soon enough.
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perodua a.k.a burukdua better close shop than selling inferior cars and poor service quality
You so good then you go open your car shop lah
Nice excuse blaming Covid for your customers losing interest in your poor cars. Meanwhile others are not producing enough to meet demands that some are venting their fruss here.
Gomen PN gagal terok. Hancur ranap negara kito
Welcome to Malaysia Baru.
It doesn’t matter what perodua, proton or any auto manufacturer are going through. For us consumers, of course not enough money, no need to buy lah, even when that 9 year instalment repayment looks enticing..
neither BOD and seller cares when buyer defaults hire-purchase nor tow-truckies snatch your precious car later
Doesnt matter less sales, but already 97k sold til July. Still perodua can achieve 100k mark easily this year is more than good job already.
P2 needs to sell 200k to break even, they are a volume seller not a margin maker so they must sell a lot or else they would be unprofitable. 100k just won’t cut it.