F01 7-Series

Fashion is an unusual subject for this blog, but it does prop up sometimes whenever car manufacturers do things that fuse their cars with the subject matter. The Mercedes-Benz Fashion Week is a yearly affair and I personally watched a BMW MINI fashion show at MINI Plant Oxford back in 2006.

After all, it is their target market, all these upper society fashionable people surely must get to their parties in stylish transport.

BMW collaborated with Vogue magazine to create a new special edition BMW 7-Series Individual. It was a project between BMW design chief Adrian van Hooydonk and Vogue Italia editor Franca Sozzani. They also held a Vogue & BMW New York Fashion Week party to commemorate the car. This happened in February this year. What a cheeky thing to do at an event officially sponsored by Mercedes-Benz, haha!

There is a short video after the jump – even if you are not interested in such a thing there is some nice footage of the F01 7-Series in question to admire.

BTW, the F01 is in Malaysia.