Proton is taking great pains to stress that its forthcoming eMas 7 (stylised as the e.MAS 7) is not a mere rebadge of its Geely Galaxy E5/EX5 twin, highlighting the significant amount of local input. The national carmaker has detailed the local testing regime for its first EV ahead of its launch at the end of the year.
The company sent six prototypes of the SUV (perhaps you’ve seen them before) across Peninsular Malaysia to ensure the car can withstand local road and climate conditions, as well as making sure its durability and adaptability suits market tastes.
A total of four road tests have been planned, including Durability Adaptive Testing (DAT), Electrical Road Testing (ERT), Advanced Driver Assistance System (ADAS) road test and a Quality Reliability Test (QRT). Proton is also tweaking the eMas 7’s infotainment system, built-in navigation and telematic services.
So far, Proton’s engineers have subjected the car to DAT – simulating Malaysian’s environment and traffic – as well as updating the navigation system mapping, optimising radio station frequency capture, and testing internet connectivity on rural and mountainous roads and at train stations. The company said it has also tested the ADAS systems at various places, including shopping mall carparks, road forks and elevated roads.
Meanwhile, a 10,000 km road test is being conducted as part of ERT to ensure that the eMas 7’s electronic functions are seamlessly integrated into the electrical system. Key software components have also been localised, the team translating the Chinese language of the Flyme Auto infotainment to Malaysian English and adapting the settings to local needs rather than relying on generic translations.
But it’s the durability testing, which includes troubleshooting and system checks, that is most impressive. Proton claimed it has requested and implemented 49 additional testing processes – some of which are unique to Proton – to ensure the eMas 7 meets both local and global standards. These include tests for the vehicle’s load performance and stability control.
Notably, the eMas 7 exceeds the Galaxy E5 by offering a maximum water wading depth of 400 mm to provide additional protection against floods. The depth test was simulated at Proton’s proving ground in July, where the company also conducted a speed bump test to simulate actual Malaysian road conditions. An issue was found during the test and has since been fixed.
Last but not least is a planned 100,000 km QRT phase to test acceleration, braking performance and energy consumption, along with software testing. Proton will also send the eMas 7 for the usual battery of ASEAN NCAP crash and safety tests.
Based on the Global Modular Architecture (GMA), the eMas 7 is set to feature a 12-in-1 motor with a claimed 90.04% efficiency and a lithium iron phosphate (LFP) battery utilising Aegis “short blade” battery cells. It will also utilise the aforementioned Flyme Auto infotainment system powered by a 7 nm chip.
No specs have been released just yet, but the Galaxy E5 in China is offered with a single front motor producing 218 PS (160 kW) and 320 Nm of torque, getting it from zero to 100 km/h in 6.9 seconds. Two battery capacities are available in the Middle Kingdom – the 49.52 kWh version has a CLTC range of 440 km, while the 60.22 kWh unit is claimed to be able to travel up to 530 km. Expect the eMas 7 to share the same mechanicals.
GALLERY: Proton eMas 7 previewed in Malaysia
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will it be fireball on road?
Will it survive our local road conditions? Bumps (really high ones), pot holes (really deeps ones), kerbs, floods, etc. You name it, we have it all here. Our public roads is the “best”.
Exclusively got Sampan Mode.
Lembu punya susu, sapi dapat nama.
thanks to najib at least we got to enjoy better quality ‘proton’ than before
Testing up to 100k km only because that’s the warranty mark. After that you’re on your own
this is only for local test. For sure the car has undergone many more tests in china cuz this is their global model and definitely they want to do it right.
We have spent so many sleepless night to test and improve the design of this car. Confirm puas hati and will me more than capable of handling any roads. Off road pun you jangan risau. Kita sudah kasi upgrade kaw kaw punya. This is not a usual rebadge or regrill punya model. After our no teh tarik break when working with this car, this eMas model will even make Taliban people more happy than their lousy Toyota. Jangan main main. eMAS bukan LeMAS
May ask Proton to test the car at East Malaysia, Sabah & Sarawak too. The condition there might have some different compare to West Malaysia.
100,000 km is nothing, maybe they plan as long as it can last the warranty period, it’s already enough lol.
still a rebadge no matter what you say
if you follow paultan enough, it is a co develop car between the two with more than 200 engineers from proton at the beginning.
Regardless of rebadge or local design or china made (iphone also made in china due to their expertise in quality, manufacturing efficiency etc), the most important thing that is good price and good quality of car for consumers.
Why not?
Designed in California assembled in tongsanland
OK, now ask the global version EX5 to change the name to eMas7 or at least credit to our 230 engineers and designers who have been involved in the development of the Galaxy E5. Done claim!
To Proton:
Improve both your SC and after-sale services. Each SC should have same service table, same charges, same quality, same certified technician.
To users:
Think 9 years of usage, not your monthly payment.
Vehicle load testing is especially important for Malaysian. So that I can stuff a many anak as possible into my car….
no matter how many times they deny it, a rebadge is still a rebadge