Proton sells 12,692 units in April 2025 – eMas 7 still Malaysia’s best-selling EV, X50 retakes segment lead

Proton sells 12,692 units in April 2025 – eMas 7 still Malaysia’s best-selling EV, X50 retakes segment lead

Proton has announced that it closed April with 12,692 units sold (exports, smart and eMas included), representing a 14.7% year-on-year (YoY) increase and netting it a projected 20.8% market share for the month, based on an estimated total industry volume of 60,886 units (+1.8% YoY, -16.3% MoM).

The eMas 7 remains Malaysia’s best-selling EV, selling 863 units in April (exports included) for a year-to-date (YTD) tally of 2,716 units. Proton says EVs now account for 6% of its overall sales, and Proton eMas is the country’s second-best-selling EV brand.

Proton sells 12,692 units in April 2025 – eMas 7 still Malaysia’s best-selling EV, X50 retakes segment lead

The X50 took back the B-SUV crown by selling 2,389 units in April (its best month so far this year) for 7,506 units YTD (+420 units YoY). Other models’ April and YTD sales are as follows – X90 (194, 873, D-SUV leader), S70 (1,716, 6,181, C-sedan leader), X70 (682, 2,839) and Saga (5,213, nearly 21,000). The Persona and Iriz respectively did 1,328 and 290 units in April, making them second-ranked B-segment sedan and fourth-placed B-segment hatch respectively in terms of sales.

On exports, Proton says April was its best month so far this year – 520 units were sold outside Malaysia, comprising the X50, Saga and eMas 7. The EV SUV was recently previewed at The Car Expo in Singapore, heralding Proton’s return to the market after 13 years, and Bangladesh recently saw the unveiling of the locally-assembled (CKD) Proton X70.

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Jonathan James Tan

While most dream of the future, Jonathan Tan dreams of the past, although he's never been there. Fantasises much too often about cruising down Treacher Road (Jalan Sultan Ismail) in a Triumph Stag that actually works, and hopes this stint here will snap him back to present reality.

 

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