infiniti-q30-concept-a

The swoopy looker you see in the sketch above is the Infiniti Q30, a Frankfurt show-bound concept that previews a future compact vehicle from the Japanese luxury brand.

No technical details have yet been divulged, but the Hong Kong-based company says the Q30 concept will feature “head-turning design, innovative materials with precise fit and finish and passionate craftsmanship.” It borrows design cues from Infiniti’s Essence, Etherea and EMERG-E concept trilogy.

“This Infiniti Q30 concept is a prelude to the product portfolio expansion which underpins our aggressive global growth strategy,” said Infiniti president Johan de Nysschen. “In our quest to appeal to the modern, young-minded premium customer, the Infiniti Q30 concept has a distinctive style and reaches new levels of product quality.”

‘Q30’ indicates that the resultant production vehicle will be smaller than and priced below the Infiniti Q50 compact exec, in line with the new naming convention. The Q50 goes up against the BMW 3 Series and Mercedes C-Class, so it wouldn’t be unreasonable to expect this to be in 1 Series and A-Class territory.

Of course, Infiniti’s Director of Performance will be involved in its development – the production vehicle will be the first to involve Sebastian Vettel‘s input from inception. It is also likely to be built at parent company Nissan’s Sunderland, UK plant.