Mercedes-Benz Malaysia (MBM) has marked a stellar performance in 2015, selling a total of of 10,845 vehicles, leading to a 56% growth on 2014. No surprises seeing that its star performers for the year has once again been the C-, E- and S-Class.
Dr Claus Weidner, Mercedes-Benz Malaysia’s president and CEO, commented that, “2015 produced many milestones for the Mercedes-Benz brand in Malaysia, both on the product and customer service fronts. Some of these included the launch of the Mercedes-Benz Dream Cars collection and the launch of the Hap Seng Star Kota Kinabalu showroom.”
“As we mark our 13th year in Malaysia and the brand’s 130th year as the inventor of the automobile, we are more aligned than ever in pairing a “Best or nothing” model line-up complete with the best ownership experience in the business,” he concluded.
Compared to just 6,932 units sold in 2014, the brand’s strong performance in 2015 was spearheaded by the success of its locally-assembled diesel hybrid E-Class, the Mercedes-Benz E 300 BlueTEC Hybrid (a.k.a. the E 300h). The E-Class saw 3,383 units delivered to customers in 2015, besting its previous year’s run of 2,212 units. The E 300 BlueTEC Hybrid itself was responsible for a total 2,689 of those units.
The next highest-selling model was the new W205 Mercedes-Benz C-Class, racking up a total of 2,697 units sold in 2015. The Mercedes-Benz S 400 L Hybrid (a.k.a. S 400h L) was the brand’s third best performer, with 1,909 units sold in 2015 – a 201% increase on 2014.
The brand’s three leading sedans were collectively responsible for a total of 7,989 units delivered, while the remaining figures were contributed by MBM’s range of compact models – the A-, CLA, GLA and B-Class.
For its compact models, the CLA posted the highest sales with 959 units sold. The A-Class and GLA delivered 832 and 816 units respectively. In all, MBM’s compact models amounted to 2,811 units sold.
Mercedes-Benz Malaysia also believes that the ability of its Pekan production plant to keep up with the strong demand for its C-, E- and S-Class models was the key to its success in 2015. The facility in Pahang recently celebrated a new milestone, producing 7,710 passenger vehicles in a single year. The plant also successfully implemented a two-shift production system in April 2015 in order to keep up with the high demand.
“Mercedes-Benz Malaysia enters 2016 with a renewed commitment to focus on key customer touch points through our dealer network. With 28 appointed dealers, we have the largest network for a premium automotive manufacturer and we do not intend to stop here,” said Dr Weidner.
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Whilst MBM has reduced prices, it is nowhere near the 30% promised by Najib. So, instead of kissing the buntot of Najib, Dr Claus Weidner should ask Najib to honour the 30% car price reduction Najib promised the rakyat.
Yes, MBM has done well with good sales and all that, but what about your Corporate Social Responsibility to the rakyat of giving back to the community? MBM should ask Najib to honour his promise to the rakyat and not benefit with high car prices in Malaysia.
The question MBM must be asking is, where is Najib’s promise?
Where is Najib’s promise? Najib promised 30 million people 2 years ago before the election that he would reduce car prices by 30 percent.
He said the 30 million people need not worry because BN always kept their word and never mungkir janji. He said if people voted for BN, he was 100% sure to reduce car prices by 30 percent.
Najib, in his speech told people that BN knew how much people suffered paying for their cars and he felt very sorry for the people, thus, he was sure to reduce car prices by 30%.
It is a well know fact, that we Malaysians are paying 3x the global prices of cars. And double whammy, not only we pay 3x the global prices of cars, our cars are stripped down so bad, it hardly lacks any safety features. Even our top D segment cars each have about 20 less safety features than the same car costing 3 times less overseas. For example, a 10 airbag Toyota Camry CBU in the US cost US$22,000. In Malaysia, this cost RM180k. And loads of safety spec taken out. For example Tyre Pressure Monitoring System and many others. Camry Hybrid in the US is US26,000. Come to Malaysia, should be tax free. CKD it using Malaysian parts should be even cheaper. But here sell RM175k
Same with Mercedes. In US, the E350 is sold for US$50k. MBM being country distributor will get it for US$35k. CKD the car, the car wil be about US$25k. But in Malaysia, E250, lower model than E350 is sold for RM420k
In US, any degree is the price of a house unlike here. So do you want your kid to owe his college for 30 years just so you can enjoice your cheaper MB? What a selfish parent.
Mana rakyat terjejas?
Cukur ramai rakyat bijak buat #2kerja dan mampu beli Mercedes. Anda bila lagi?
syukur kerajaan baik, bagi kami Proton. Lagi hebat daripada Mercedes.
Quality Proton terbaik dan guna tanpa was was. Mercedes mungkin ada unsur haram ie kemungkinana orang yang assemble Mercedes di German makan khinzir
See, everybody, you treat your customers well, you get rewarded.
Good aftersales service.
On the other hand, those who leave dark finger prints on the ceilings and walls of customers’ vehicles will be ditched.
Buck up BMW! Sell more pre-owned cars!
What reduction in car prices by MBM ?
They were handed on a silver platter tax exemption for their S400 & E300 models.
Why accord MBM exemption when only the rich can enjoy & at the expense of the rakyat?
Screwed NAP which only benefits the rich.
indeed. they sold almost 2000 units of s400 . conservative estimate of 200k tax exemption per s400.
that means gov lost out on almost 400 million ringgit tax revenue, while the rich people get to save money.
BMW Malaysia is trembling.
Ya, BMW every weekend got mega sale but still cannot push all their old stock away. Lets see if the new Korean CEO can kick the all the BMW salesman butt to improve sales