Honda Prachinburi Thailand-01

Honda Automobile Thailand today held the opening ceremony for its new plant at the Rojana Industrial Park in Prachinburi province. The event was attended by Thai deputy prime minister Dr. Somkid Jatusripitak, Japanese ambassador to Thailand Shiro Sadoshima and Takahiro Hachigo, president and CEO of Honda Motor Co Ltd.

The all-new factory, equipped with Honda’s latest efficient and environmentally-responsible production technologies, will enhance the company’s capability to deliver products for customers in Thailand and abroad. A previous report mentioned that Thailand will now be Honda’s fourth largest base, with Prachinburi boosting annual Thai production capacity to 360,000 units.

With the concept of “delivering quality products with the optimal balance of human craftsmanship and advanced production technologies,” Prachinburi has adopted Honda’s latest production tech. This includes the world’s first flowing cell ARC (Assembly Revolution Cell) Line, which you can read in detail here. It also inherited eco-friendly tech from Honda’s Yorii plant, the company’s most advanced factory in Japan.

The Prachinburi plant started mass production with the new, tenth-generation Civic in March, following the production start for plastic parts, and engine parts which started in October 2015 and February 2016 respectively. The plant plans to produce sub-compact and compact models in the future.

“Thailand has increased its presence as one of Honda’s production hubs by supplying products and components not only for the home market but also for the world including ASEAN nations, which drive our global sales growth. I am committed to making certain that the role of Thailand will become even more valuable with the completion of this all-new Prachinburi factory with full advantage of Honda’s newest production technologies,” Hachigo said.

We’ve driven Prachinburi’s first fruit – read our review of the 2016 Honda Civic FC 1.8 and 1.5 Turbo.