Toyota replaces TRD Sportivo with GR Sport branding for sporty variants in Indonesia, from Agya to Fortuner

Toyota replaces TRD Sportivo with GR Sport branding for sporty variants in Indonesia, from Agya to Fortuner

We in ASEAN are familiar with the TRD Sportivo name, traditionally given to sporty flagship variants of Toyota models. But with the Toyota Racing Development (TRD) brand being phased out in favour of Gazoo Racing (GR), it was a matter of time before one replaced the other.

That has now happened in Indonesia, where most of the Toyota models sold by Toyota Astra Motor (TAM) now have a top GR Sport version. It started in April, when the new Toyota Raize (twin of the Daihatsu Rocky and our Perodua Ativa) was launched with a top GR Sport variant. Now, the Agya, Yaris, Rush and Fortuner all have GR Sport range toppers. The Avanza Veloz also gets GR branding, but it’s “GR Limited” on the budget MPV.

As you’d expect, these GR Sport variants don’t have more power or better handling. The standard treatment is a bodykit, black trim, unique wheels, GR badging to replace TRD Sportivo logos, and occasionally, extra equipment.

Click to enlarge

The GR Sport name for sporty variants isn’t unique to Indonesia. Examples of GR Sport models are the just-launched Land Cruiser 300 in Japan, the C-HR in UK and Australia, and the Corolla Altis in Taiwan, among others.

Malaysia also has GR Sport in the form of the Vios GR-S, launched in December 2020 alongside the real deal GR Yaris. The priciest Vios here, the GR-S is at least more than just a bodykit. The CVT gets 10-speed programming and shift paddles, and there’s sports suspension along with bigger rims (17s, an inch larger) and higher performance tyres (Toyo Proxes TR1). No shortage of GR badging and red accents inside, but the leather/suede seats and unique red dials are nice.

Sold at GR Garage outlets alongside the Supra and GR Yaris, and Toyota dealers participating in the Vios Challenge one-make-race, the Vios GR-S is priced at RM95,294 on-the-road without insurance and sales tax. Details and pics here.

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Danny Tan

Danny Tan loves driving as much as he loves a certain herbal meat soup, and sweet engine music as much as drum beats. He has been in the auto industry since 2006, previously filling the pages of two motoring magazines before joining this website. Enjoys detailing the experience more than the technical details.

 

Comments

  • Kapten Amerika on Aug 09, 2021 at 6:06 pm

    Come on Toyota, ur special edition, sports edition, luncai edition are all cosmetic. Nice to see only but no real performance improvement. Lazy way to create sales, and make profit.

    Please up engine performance like hp or torque figure. At least kasi la free flow exhaust system, better air filter, etc.

    Like or Dislike: Thumb up 13 Thumb down 11
  • Lennon Lee on Aug 11, 2021 at 9:37 am

    TRD sticker gives you +20hp max, while GR stickers gives you twice the HP of TRD.

    Proof: Takumi swapped from TRD to GR can cut down tofu delivery time significantly.

    Like or Dislike: Thumb up 2 Thumb down 1
 

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