If you notice, all the Mercedes-Benz Malaysia dealers here have their own dealer website such as www.ccb.mercedes-benz.com.my or www.hapseng.mercedes-benz.com.my, and Proton UK is set to follow a similiar path. They’ve tied up with a web agency and a marketing agency to develop over 80 individual websites for Proton UK dealers.
Each and every website will run on the same engine and will retain a common corporate look and feel while still being tailored to individual dealers. Proton also hopes individual local dealer sites will be able to appear in search engine listings for local searches.
The system will be tested for a few dealers at first, and a UK nationwide rollout will happen later. As for Proton Edar here in Malaysia, what’s with the slow loading and counter-intuitive excessive use of Flash on your website?