Honda HR-V Drive Langkawi 42

Honda Malaysia has announced its sales figures for 2015 – with 94,902 units sold last year, the company has emerged as the number one carmaker in the non-national segment for the first time in its history, pipping UMW Toyota (which recorded 93,760 units) to the top spot.

The company said that last year’s figures represented a 22% increase over that registered in 2014, when it sold 77,485 units. Position-wise, the brand was ranked third overall, behind national carmakers Perodua and Proton.

In terms of specifics, the City was Honda Malaysia’s best-selling model, contributing to 40% of the overall sales volume. This was followed by the HR-V – which debuted in February last year, and received a record-breaking 7,000 orders in the first month alone – with 21% and Jazz, with 18%. The company added that the City, Jazz and CR-V maintained their lead in their respective segments last year.

Honda Malaysia MD and CEO Yoichiro Ueno said that despite some reservations, 2015 turned out to be an outstanding and memorable year for the company. “We started off the year with a challenging sales target of 85,000 units. We ended the year surpassing our target by 12% despite the tough and highly competitive market situation in 2015. In the month of December, Honda Malaysia also recorded the highest monthly sales in history, with 10,741 units sold,” he said via a statement.