Honda has been focusing on communications quite a bit today, it seems. Aside from the Horn Emojis on the new 2018 Odyssey, the company has also developed a new Tinder-aping in-car dating app called H-Swipe – set to be available in the UK in the summer – that helps drivers find love from behind the wheel.

Claimed to be a world-first, the technology utilises a digital windscreen to display the nearest available person to date, accrued via geolocation. The driver can use the interactive directional windscreen ‘s-wipers,’ swiping left and right to either accept or reject and move on to the next candidate. The app can only be activated when the car is stationary, such as at the traffic lights or when parked.

Research conducted by Consumer Research UK showed that 80% of millenials struggle to find love because of a lack of time due to their “on-the-go lifestyles.” As such, Honda hopes that the app will give drivers a unique in-car experience, helping them steer themselves towards a better online dating experience.

“We know how much time people spend in the car daily so we thought…why not use this as another opportunity to find your perfect match!” said Future Opportunity Occupational Lead, J?dan de Eipuriruf?ru. “We’re also extremely passionate about innovation at Honda, and H-Swipe, is the next step in offering our customers unrivalled experiences that fit into their busy lifestyles.”

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