This is hands down the most desirable car brand merchandise range in town now. Introducing Honda Malaysia’s new ‘Challenging Spirit’ merchandise line-up that will be available at all its 88 authorised dealerships nationwide.

HM says that the new range is inspired by Honda’s personality, which includes persevering, working hard and never giving up, the values that have driven the brand to where it is today. For Malaysia, that’s the top of the non-national chart and second overall only to Perodua, a feat that the brand should repeat comfortably this year.

The new products are trendy and feature ‘The Great Wave’ motif, which is very Japanese. Items are categorised into three collections with prices ranging from from RM25 to RM129.

The Corporate Collection includes smart casual wear such as polo shirts and the popular racing shirt. The Lifestyle Collection contains Challenging Spirit T-shirts, a new bomber jacket and sweater, duffel bag, backpack, tote bag, shoe bag and more. Most of the apparel come in sizes for men and ladies, with unique cutting for the latter. There’s also a new Active Wear Collection for the sporty ones.

Note to self: Don’t bring extra cash for the next service appointment!