Bermaz Motor is upskilling its workforce with international qualifications. To further enhance customers’ ownership experience, the Malaysian Mazda distributor has been working with UK-based Institute of the Motor Industry (IMI) to equip employees with skills and knowledge benchmarked to global standards.

Bermaz’s efforts to upskill its staff through IMI qualifications and accreditations started in 2012. Last year, a total of 153 Bermaz technicians received the internationally-recognised Level 1 to Level 3 qualification in Light Vehicle Maintenance and Repair. A further 12 in management roles received the IMI Diploma in Automotive Retail Management Level 4.

Steve Scofield, IMI’s head of business development and Herbert Lonsdale, IMI’s international business development manager recently visited Bermaz’s HQ to celebrate the launch of the IMI member’s lounge set up by Bermaz. Open from Monday to Friday, it comes equipped with a library and online learning facilities. The lounge will also be used to hold educational talks by automotive specialists.


“We are an organisation that believes in training our human assets who are committed to a career in the automotive industry. This not only allows our people to be recognised as professionals in the industry, it provides our customers with the assurance that their vehicles are in good hands when undergoing maintenance and repairs,” said Bermaz CEO Datuk Seri Ben Yeoh, who has been awarded an honorary fellowship by IMI in recognition of his efforts in developing automotive skills in Malaysia.

The IMI offers over 250 technical and non-technical qualifications and accreditations through 560 training partners in more than 13 countries. Upon completion of their course, candidates gain certifications recognised in other geographies as their careers progress. In Malaysia, an average of 1,500 candidates are trained per year at partnering community colleges, automotive companies and education bodies.