The Malaysian Automotive Association (MAA) held its 1H 2026 sales and production review today, when it revealed that 385,353 vehicles were sold in Malaysia in the first half of this year, representing a 3% increase over the same period last year.
National brands Proton and Perodua collectively increased their market share to 67% for the first half of 2026, having sold 256,304 vehicles in the period. This represents an increase of 20,343 units sold, over the first half of 2025 when national makes sold 235,961 vehicles for a 63% market share last year.
This means non-national brands in Malaysia saw their market share drop to 33% for the first half of 2026, having sold 129,049 vehicles in the period. In the first half of 2025, non-national brands sold 137,675 vehicles for a market share of 37%, which means that these sustained a 2% drop in market share year-on-year.
Market share of non-national brands in Malaysia continues on a trajectory that has been on a downward trend since 2024, when Proton and Perodua sold a combined 505,689 units that year for a market share of 62% of total industry volume (TIV). Before that, the national brands held 66.9% of market share in 2023 with 481,300 units sold, and 65.1% in 2022.
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Perodua QV-E
from RM80,000 
Perodua Axia
from RM38,600 
Perodua Alza
from RM62,500 
Perodua Myvi
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Perodua Ativa
from RM62,500 
Perodua Bezza
from RM34,580 
Perodua Aruz
from RM72,900 
Malaysia has approximately 23 million registered vehicles, with 11.37 million reported dormant or inactive in 2022. Meanwhile, annual new vehicle sales exceed 700k++ units, representing less than 3% of the total fleet.
As global automotive technology advances rapidly, Malaysia presents a significant opportunity for 2026+ high-tech mobility solutions, innovation, and customer-focused products to drive growth and meet rising consumer expectations beyond 2026.
makes sense, considering very limited non-national cars under 100k
With all the MITITECTION, if u cant get those numbers or higher, then that’s really a joke and failure……
Congratulations to both technical partners of Toyota @ Daihatsu and also Geely.
We are paying for national ego when clearly the M cannot deliver after 40 years of tongkat whereas the C same too received tongkat but become global brand. In short it’s not about tongkat
Malaysia is best dumping ground for daihatsu and geely
That means only 2 car companies can car I makan. The rest eat the left overs.
Like this domineering position must still need protection.