This is where we say farewell forever to drab, soft-edged Toyotas. With this new 2014 Toyota Corolla Altis, Japan’s biggest automaker has completed their personality transplant – started by the XV50 Camry and continued with the 2013 Vios – and aim for the sort of style-friendly high ground that Mazda and the Koreans have called home.
Toyota’s reinvention of itself in the sedan game has been widely successful, not least with the B-segment Vios. UMW Toyota says that it has received over 20,000 bookings, merely two months from the Vios’ local launch here. That’s about ten times more than what the similarly priced (but more value-driven) Proton Suprima S has managed in its five-month tour so far.
The birth of the new Corolla Altis brings the death of the second-generation model, which has long lost the class title to the Honda Civic. Can the new Toyota take the now-shrinking but richly-fielded C-segment it once called its own back? Let’s find out.