Some news about Proton in Australia. Proton Cars Australia has reported an increase in sales figures for the month of February 2014 – the monthly total of 106 units represents a 63.1% jump or 58 units over that from January.
The figure also increases YTD growth for the brand by 33.9%, and a 41 unit increase from the 65 units sold in the corresponding month last year. There were no specifics as to which models led the upsurge in sales.
It currently sells the Preve, Exora, S16 FLX (the Saga), Persona Elegance and Gen.2 as well as the Suprima S, which was officially launched in the country last November.
The automaker said in a statement that the growth in sales can be attributed to many factors – a constantly growing and confident dealer network that currently has 30 outlets, a reinvigorated model range as well as a concerted marketing program to raise the awareness and visibility of the brand.
