You were probably stunned watching it on yesterday’s live stream as we were seeing it for ourselves, but it definitely did happen – 22-year-old Aliya Raidah binti Abdul Malek won her way to a 2016 Proton Saga at the launch event, becoming the first person to own one.
It all started innocuously enough, with minister of youth and sports Khairy Jamaluddin delivering his usual speech before the car was launched – but then he walked away from the rostrum and called for a student born in September to come to the stage.
The human resource development student at Universiti Putra Malaysia (UPM) was picked to come forward, and Khairy asked her a simple question – name three Proton model names beginning with the letter ‘S’. Aliya’s answer – Saga, Savvy and Satria – was, of course, correct, and Khairy handed her a Proton bag.
But then Khairy quipped, “Actually, if we want the Proton brand to be emblazoned in the hearts of the Malaysian youth, surely we can’t give Aliya just a bag.” And, to the surprise of everyone in the room, he pulled out the keys from his pocket and handed them to Aliya. That’s quite a door gift, if you ask us…
Read all you need to know about the 2016 Proton Saga in our comprehensive launch report here.
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Yes, im one of gomen student loan.. now earning more than 10k monthly.. good circle! No need to say bad thing about this girl la..
envy is in the air…
Aiyaa..relek laa.. It is her luck to get free car. It just the same when Tony Fernandez give AA free tickets when he give a talk at UPM.
Since when proton is a gomen car?
Aliya Ohhsome!!
inb4 bash start.
why bash
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This happen to be an automotive website. Paultan report anything about automotive and currently Saga is in the news, not Lamborghini Aventador Superleggera.
You said it is irritating yet have so much time to come in here and leave a comment. Who is the irritating idiot here?
and he liked his own comment 24 times.
Proton must stop giving free cars. According to my internal sources at Proton, Proton has given away many new 2016 Perdanas FOC to Government officials as well as to Tun M (extended version) and even our current PM. We are talking about tens of cars here and not one or two.
Come on Proton, when BMW or Mercedes launch a new car, they don’t give a free unit or many free units to Angela Merkel in Germany.
The same in the UK and South Korea. British car makers and Korean car makers don’t give FREE or FOC cars to their PM or Ministers.
This is especially so when your company is not doing well and losing money.
Hello abang abang, you all doing business lah. Learn not to give FREE or FOC cars to Government officials.
Brader.. i knew a VIP who works in bmw sgpore.. he bought a bmw with discounted price.. and he is just a DRIVER only..
Brader Dedak
The driver can resell to the real buyer the next day,mah.
U know how much to own a car in sgpr? With coe some more.. if want to resell to enjoy the discount, better dont buy in the first place.. sgprean prioritize house over car.. not like msian, bought a pprt unit but at the same time own a vios or honda.. thats the mentality of msian.. biar papa asal bergaya..
Paultan is malaysian > created an automotive motive in malaysia> talk about our recently launched malaysian car. WTH is wrong? Probably only you’re wrong.
Don’t like Proton, den don’t go to Proton pagelah. Simple. Nobody’s forcing you to go read an article about Proton except you. You played yourself.
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Rage… Rage on.
Yeah if dun gip dedak then you say p1 dun appreciate those winners pulak.
Topkek
Dont gip make noise, gip low spec also make noise, upgrade to full spec lagi make noise.. im fortunate that u arent my neighbour.. bising la dei..
Proton is no more important. Past 30 years, all launches they get PM to officiate. Now, PM pun tak mahu datang. Broken English DPM pun tak mahu datang.
it’s a marketing decision.who are the target for the saga?youth.those who will get their first car.that’s why they invited uni students.afterall khairy is the ‘cool’ type minister many youngsters could get along with.youngsters hate najib coz he has made life hell especially for them
Your comment is invalid towards this post.
He is our Youth minister, whats wrong calling a Youth minister to officiate a car targeted to the youths?
However your comment might be valid if he officiates Accordana.
I heard your mom speaks better english, should’ve let your mom to officiate instead
Are you sure? Cause the youths think he is arrogant and they cannot understand how he does not know RM100m disappeared from his own ministry under his own eyes.
Encik Kunta
Ya lor.
Where is the relevant transport minister?
The transport YAB should be officiating.Maybe,this officiating is on part time basis.
Tommorow,you launch a BRA AND UNDERPANTS…who r going to invite? THINK..THINK..THINK..TOM HANKS/ANGELINA JOLIE?
Why u reply to ur own dupe. Toyota masih takde sales lagi kah?
KJ = Full time minister, part-time proton brand ambassador. Perodua please don’t invite him to any of your launches yah.
P2 can ask Micheal Jackson to officiate, for all I care.
Since she is the first person to own the New Saga, U can name the plate as Saga 1. That way, M’sian can/will recognized the Car.
congratulation! nak dengki2 , kutuk2 pun buat apa…(dalam hati ade jeles sikit)
I just do not understand the Malaysian Mentality ..you call yourselves educated, but yet make stupid comments….pls look at yourselves…pls laaa…. haih….people win a car, you make noise for what…..anyway, congrats to the new owner….
I was trying to watch the launch video last night (not live), but the audio lari so far from video, it’s unwatchable.
Is it just me or anyone else notice this?
calm down guys, its the same person using multiples nicknames in order to show that how much msian hate certain brand..IT IS THE SAME PERSON, dont get fooled.
gee man….some of u should get a life and stop being butt hurt…congrats to the student..!
Congrats Aliya Raidah binti Abdul Malek..you get a good car..
Fish !!! The question was so easy to answer and the fact that she missed out Suprima S is so unaccaptable WHYYYYYYY !!?? This is so unfair pffttt
Hey, she recalled the legendary Satria.
Suprima lel, what a flop nobody can even recall it.
sp many proton staff here and I bet none of them own a proton. maybe Kancil or will be forced to take proton cars under staff loan,
Never heard p1 force their staff to buy p1 only.. anyone??? The ceo himself admitted that he owned few p1 cars with his own money..
@azmin – I have Protons and other cars too. No one ‘forced’ me to buy any car. It was my choice. It hard for you to understand what ‘choice’ means?
BTW – congratulations to Aliya. Keep the car in the family. It’s a good story to tell your children and your grandchildren!
Nasib baik tak jawab S2000, SLK, Supra.
Plot twist: KJ paid for that one so theres no FOC gift by proton here.
Plot twist: does it even matters?
Wow… that’s a really nice rabbit to pull out of the hat….. congrats to Aliya. Nicely done Proton and Khairy….
Good on her.
Very good idea. First time i saw a student got a car on the launching ceremony. Not vip, minister or someone. Hehehe