Proton opens 3S centre in Section 13, Petaling Jaya

Proton opens 3S centre in Section 13, Petaling Jaya

The revamp of Proton’s sales and service network continues with the launch of a new 3S centre in Section 13, Petaling Jaya. The outlet, situated on Jalan Bersatu 13/4 next to the headquarters of MPH Bookstores and publishing house BluInc, is operated by Regal Motors which shifted its operations from Old Klang Road.

Sitting on a land area of approximately 1.2 acres, the new outlet wears the national carmaker’s new corporate identity with a light blue colour scheme. It boasts 12 service bays and six hoists to expedite customer service time, with the option of another six hoists should business pick up.

“We believe the location is ideal for people to access our outlet,” said Regal Motors managing director Phillip How. “Moreover, the area here is larger and thus this will enable us to provide better facilities for customers’ convenience. The outlet has been built to make sure it looks like a lifestyle outlet with ample space to move and shop around.”

How said that like all Proton outlets, “customers can come in, relax and have coffee while waiting for their cars to be serviced,” and that the easily visible service area “ensures that customers can view what is being done to their cars.” The outlet also has a free WiFi, laptop charging stations and a designated kids’ play room.

Regal Motors continues to operate a standalone body and paint centre on Jalan PJS 7/23, Bandar Sunway, and it expects a 30 to 40% total sales increase with the introduction of Proton’s new SUV. “As for service throughput, we anticipate approximately a 60 to 70% increase due to its location and accessibility,” said How.

Proton says that as of August 20, it has approved 96 outlets for upgrades to 3S and 4S status, representing 88% of its target of 109 outlets by October – the slated timeframe for the launch of the new SUV.

“We thank our dealers for their trust in the Proton brand. I am sure they have taken calculated risks in moving forward with us. We are optimistic that we will be able to turn things around in Proton, and part of the outlet upgrade and enhancements is to bring about a positive image to the brand starting with the establishment of one-stop centres nationwide,” said Proton Edar CEO Abdul Rashid Musa.

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Jonathan Lee

After trying to pursue a career in product design, Jonathan Lee decided to make the sideways jump into the world of car journalism instead. He therefore appreciates the aesthetic appeal of a car, but for him, the driving experience is still second to none.

 

Comments

  • hallopha560-john SDN BHD on Aug 23, 2018 at 3:26 pm

    Proton Malaysia have better service quality, Proton Malaysia have better customer care quality and Assembly people also install good quality parts to Proton models are also better assembling car quality than terrible quality Honda Malaysia which Honda service is very terrible, Honda customer care is also very terrible and Honda assembling car quality are also terrible

    Like or Dislike: Thumb up 49 Thumb down 4
    • But it’s not Honda that jatuh standard sold to a China brand.

      Like or Dislike: Thumb up 3 Thumb down 29
      • rightwinger on Aug 23, 2018 at 4:55 pm

        like Volvo?

        Like or Dislike: Thumb up 22 Thumb down 0
      • Overhead Tinggi on Aug 23, 2018 at 5:37 pm

        Asalkan ada gaya syndrome ….Gotta sell many many cars just to pay rental to landlord lor… kesian the sales staff … not too pandai this Proton business model. Each car how much commission ?

        Like or Dislike: Thumb up 0 Thumb down 5
        • Free money on Aug 23, 2018 at 6:19 pm

          The winner is the landlord … If not owned by dealer

          Like or Dislike: Thumb up 0 Thumb down 0
          • Sell GorengPisang In Hotel environment on Aug 24, 2018 at 11:39 am

            At the end all working for Landlord… how ironic

            Like or Dislike: Thumb up 2 Thumb down 0
        • Err. Isnt that the same for all carmakers? Its what u called “doing business”.

          Like or Dislike: Thumb up 8 Thumb down 0
          • Gila betul on Aug 25, 2018 at 12:47 pm

            True …Every mid of month sure start to shiver when rental and salary coming due…boss don’t eat also gotta pay .. aiyor I hear many dealer commission very low and most times even zero !!! … That’s why after sales is so bad

            Like or Dislike: Thumb up 0 Thumb down 0
    • John Baoteng on Aug 23, 2018 at 9:30 pm

      Yup now Proton sure can sell 1 million cars next year.

      Like or Dislike: Thumb up 5 Thumb down 6
    • OMG…pity you got brain damaged after knowing the current Honda sales is far better than Proton, u want to be No.2, day dream lah….

      Like or Dislike: Thumb up 2 Thumb down 19
  • P1, Geely, Mesidis, VolvoCar, VolvoTrucks, Lotus > all

    Like or Dislike: Thumb up 18 Thumb down 3
  • Haniza on Aug 23, 2018 at 3:54 pm

    I remembered how you guys barked like time when suzuki close down. Now all smiles.

    Like or Dislike: Thumb up 4 Thumb down 0
  • tokmoh. on Aug 23, 2018 at 6:05 pm

    Well done Regal Motors Holdings Sdn Bhd! Your faith in Proton will be rewarded handsomely!

    Proton, Geely > all

    Like or Dislike: Thumb up 5 Thumb down 1
    • Edwin L on Aug 23, 2018 at 10:24 pm

      They need to hurry up the transformation as Oct is just another 1 month & 1 week to go. Boyue will soon come, so they need to get ready quick.

      Like or Dislike: Thumb up 7 Thumb down 0
  • Same L0rr on Aug 24, 2018 at 9:08 am

    But still no Geely Boyue..

    Like or Dislike: Thumb up 3 Thumb down 0
  • why are the cars next to the main building not Proton? does it mean the 3s owner prefer German car?

    Like or Dislike: Thumb up 0 Thumb down 0
    • As long Mesidis no problemo.
      P1, Geely, Mesidis, VolvoCar, VolvoTrucks, Lotus > all

      Like or Dislike: Thumb up 3 Thumb down 0
    • Proton dealer on Aug 24, 2018 at 4:56 pm

      Good observation … Selling something that he feel ashamed of …but expect us to buy

      Like or Dislike: Thumb up 2 Thumb down 2
      • Nosushi on Aug 24, 2018 at 9:55 pm

        More shameful to be in outdated ugly jepunis cars

        Like or Dislike: Thumb up 1 Thumb down 0
      • Becoz even those who drives Mesidis appreciates P1 cars. U dun see them go to showrooms of outdated, unsafe Jepunis junks.

        Like or Dislike: Thumb up 2 Thumb down 0
  • Mohamed Farid Apandi on Aug 26, 2018 at 2:20 am

    Suddenly Proton gets the colour of Harapan

    Like or Dislike: Thumb up 0 Thumb down 0
 

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