Proton EV, PHEV and hybrid in the plans – Edar CEO

Proton EV, PHEV and hybrid in the plans – Edar CEO

With the incoming duty exemptions for electric vehicles beginning 2022, Proton Edar CEO Roslan Abdullah says that the EV tax incentives will help to increase the adoption rate of electric vehicles and an increased range of products on the market, The Star reported.

“Proton has a planned roadmap towards introducing hybrid, plug-in hybrid vehicles and electric vehicles, so perhaps this development can help push our plans forward,” Roslan said, adding that the extended SST exemption period – now effective until June 30, 2022 – will also help drive car sales and boost the economy in the first half of 2022.

That said, Roslan says that there is still a long way to go in terms of vehicle charging infrastructure to support the growing number of EVs on Malaysian roads, which “is a considerable obstacle that needs to be overcome,” he said.

Proton EV, PHEV and hybrid in the plans – Edar CEO

There was no mention of specific incoming electrified products by Proton on the horizon, though with Proton’s official partnership with Geely, there is the possibility of drawing from the Chinese manufacturer’s technology pool which now includes Leishen Power, Geely’s new powertrain brand that features Leishen Hi-X, a modular hybrid powertrain platform.

The new powertrain platform will also be joined by efficiency-driven products like a new hybrid transmission, hybrid engines and a new-generation electric motor. In PHEV applications, the powertrain technology could yield around 200 km of purely electric range, while being capable of receiving over-the-air firmware updates.

It however remains to be seen whether or not the Leishen Power range of powertrain products will find its way into future Proton models, however we have already seen Proton go from the development of the Campro VVT engine to the 1.5 litre three-cylinder turbocharged petrol engine that resulted from Volvo and Geely development.

Through its strategic partnership with Geely, Proton has so far achieved its objective of launching new or refreshed vehicles every year, and with this frequency of product introductions set to continue – and with the recent debut of Leishen Power – it would appear that Proton’s plans for electrified models are gaining traction. What do you think so far, dear readers?

GALLERY: Geely Leishen Power

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Mick Chan

Open roads and closed circuits hold great allure for Mick Chan. Driving heaven to him is exercising a playful chassis on twisty paths; prizes ergonomics and involvement over gadgetry. Spent three years at a motoring newspaper and short stint with a magazine prior to joining this website.

 

Comments

  • Jom Global on Nov 15, 2021 at 7:19 pm

    Geely ready to attack RM120k to RM 150k market.
    Greatwall Ora EV Haval Hybrid SUV also coming soon,
    Lagi Greatwall Assembled Mini Cooper also coming soon.

    Becareful Honda which sales has been dropping,
    Urgently need new chasis? new dual v-tec?, cheaper ZR-V/WR-V?

    Noticed Mazda Sales also dropping too..
    CX-5 no ACC getting not competitive.

    Like or Dislike: Thumb up 17 Thumb down 4
    • Kim Jong Din on Nov 16, 2021 at 11:54 am

      Why is this DRB dude talking 3,talking 4?
      He is from the marketing arm of P1.
      Dr.Li..dont let these “tumpang dudes” from DRB talk things that are at least years and years away without the infra in place.
      Dont listen to the roadmap crap from your own dudes.
      You layout the roadmap from Geely HQ.Thats what we want to hear.

      Like or Dislike: Thumb up 4 Thumb down 7
      • Engineer on Nov 16, 2021 at 6:50 pm

        It not actually depend on Geely HQ but on Malaysia’s & Malaysians preparedness for transition to EV. Unless we can afford 1 car(EV) for city use and 1 car(ICE) for travelling, EV takeup would always be slow.

        Like or Dislike: Thumb up 4 Thumb down 0
  • Huck Phin on Nov 15, 2021 at 8:27 pm

    Proton has invested into research and development of hybrids and electric vehicles before. Although this was years ago.

    Technology has evolved so much since then.

    I’m wondering how much of R&D from then will now be used if any.

    Like or Dislike: Thumb up 9 Thumb down 1
    • John Gagal on Nov 16, 2021 at 8:14 am

      Make sure other EVs are higher price than Proton EV to look cheaper and call it a big success.

      Nice trick as usual.

      Like or Dislike: Thumb up 5 Thumb down 7
      • Brother, it won’t be bcuz of proton larrr
        https://paultan.org/2021/10/29/affordable-evs-in-malaysia-how-cheap-can-electric-cars-be-priced-with-zero-import-excise-and-road-tax/

        Rather the only way we are going to get affordable EVs is depending on proton. So stop whinning.
        https://paultan.org/2021/09/04/opinion-we-now-have-premium-evs-in-malaysia-but-where-are-the-affordable-electric-cars-that-we-can-buy/

        Like or Dislike: Thumb up 6 Thumb down 0
      • Why So Serious on Nov 16, 2021 at 4:57 pm

        EV have a lot of issues to be big success even without Proton
        https://paultan.org/2021/11/16/fast-charging-all-the-time-not-good-for-ev-batteries-ac-charging-better-to-slow-degradation-ev-expert/

        Like or Dislike: Thumb up 1 Thumb down 0
  • Wow until today still working on the roadmap. So when can we actually see a car with ADAS Lvl. 2 below RM60k?

    Like or Dislike: Thumb up 6 Thumb down 23
    • Wow until today we still have ppl failed to read headline and straightaway comment. Bro this is about EV, PHEV & hybrid not ADAS L2.

      Like or Dislike: Thumb up 20 Thumb down 4
      • Cant even compete in ICE but wanna talk EV; we all know EV is not gonna be accessible to the mass market so better focus the resources on implementing ADAS. Never bite more than you can chew ya

        Like or Dislike: Thumb up 3 Thumb down 7
        • Engineer on Nov 16, 2021 at 4:55 pm

          That is what Nokia said to Apple when iphone first came out. Look where is Apple and where is Nokia today.

          Like or Dislike: Thumb up 8 Thumb down 0
        • Our money speaks on Nov 16, 2021 at 7:11 pm

          So you’re essentially saying those who had pled their interests and effort into EV (Sony Xiaomi Apple and more) isn’t going after the mass market?

          The pricing strategy will only get interesting with the tax removal, only if they stop shortchanging like some carmakers did in our market.

          Like or Dislike: Thumb up 2 Thumb down 0
  • PlainBS on Nov 15, 2021 at 8:42 pm

    Talk only, probably have to wait until 2024 to see its shadow.

    Like or Dislike: Thumb up 12 Thumb down 30
    • 2024 is still sooner than when Toyota will actually switch to EV
      https://paultan.org/2021/11/12/toyota-defends-absence-from-cop26-pledge-says-many-markets-not-ready-for-only-zero-emission-cars/

      Like or Dislike: Thumb up 7 Thumb down 1
      • Toyota knows that complete switch from ICE to EV instead of implementing already established hybrid system is not practical in such a short time, so they refuse to take the pledge.
        Toyota is being careful with their wording and their credibility. They don’t simply talkcock and jumping on the EV switch bandwagon and then not achieving the pledge goals in time.

        Like or Dislike: Thumb up 2 Thumb down 0
      • PlainBS on Nov 16, 2021 at 7:00 pm

        Because right now Toyota never serious about electric cars.

        Meanwhile, Geely in China…

        https://paultan.org/2021/06/22/zeekr-001-geelys-premium-ev-sold-out-in-china/

        Nevermind, because very soon there will be a China electric vehicle brand that is going to enter Malaysia and seize the chance sooner than Geely.

        Like or Dislike: Thumb up 0 Thumb down 4
    • jimmy_mukasurat on Nov 16, 2021 at 10:32 am

      Of course talk only first. And 2024 is not a long way but enough time to refine and probably and hopefully make one that won’t hurt our wallet.

      Like or Dislike: Thumb up 2 Thumb down 1
  • Bieight8 on Nov 15, 2021 at 9:47 pm

    Too little too late…

    Like or Dislike: Thumb up 3 Thumb down 7
    • No worries. Toyota is not ready either.
      Proton has all the time in the world to catch up.

      Like or Dislike: Thumb up 6 Thumb down 2
    • jimmy_ms2 on Nov 16, 2021 at 10:33 am

      Tell that to the rakyat. It’s not like manufacturers don’t want to do it, it’s because only a handful can afford it.

      Like or Dislike: Thumb up 9 Thumb down 0
  • Proton > all

    Like or Dislike: Thumb up 10 Thumb down 8
  • Proton Satria owner on Nov 15, 2021 at 11:58 pm

    always in the planning since 10 years ago..

    Like or Dislike: Thumb up 11 Thumb down 14
    • “Those who fail to plan is planning to fail” – Winston Churchill

      Like or Dislike: Thumb up 9 Thumb down 0
    • jimmy_ms3 on Nov 16, 2021 at 10:40 am

      Again, since 10 years ago how many people can really afford a Hybrid? Was it much cheaper now compared to then? And most importantly does our people can afford to buy a car that will significantly depreciate in RV in a short span? Hybrids drop so low in RV it makes used Chery and Haval look like high RV. Don’t talk like it’s a choice of whether they should start selling since 10 years ago or not, this is a business. And Proton business only recently getting better. If they did start selling Hybrids 10 years ago, I don’t think they can survive.

      Like or Dislike: Thumb up 12 Thumb down 0
  • Dong Gor on Nov 16, 2021 at 8:49 am

    Launch a new model this year first…

    Like or Dislike: Thumb up 0 Thumb down 0
  • Invested billions of ringggits already for the past few years, still in planning phase. Tomyamland & Baksoland are way ahead of us

    Like or Dislike: Thumb up 4 Thumb down 1
    • Toyota-san say don’t follow blindly. Tomyamland & Baksoland are doing it blindly without comprehend the effects.
      https://paultan.org/2021/09/28/carbon-is-our-enemy-not-ice-akio-toyoda-urges-japan-to-not-follow-europes-ev-model-blindly/

      Like or Dislike: Thumb up 2 Thumb down 0
  • Mr. Sotong on Nov 16, 2021 at 9:18 am

    Whilemost may see this as just pure bs talk but I believe this time is for real. The products are already there. Just a matter of swapping badges and prepping the production line now.

    Like or Dislike: Thumb up 2 Thumb down 1
  • About 10 years ago, Proton built their own REEV (range extender) prototypes and even won some endurance races overseas. I wonder if the expertise is still in the organisation to continue on that success now.

    Like or Dislike: Thumb up 1 Thumb down 0
  • David on Nov 16, 2021 at 10:08 am

    Forever plan plan and then gone into winds

    Like or Dislike: Thumb up 2 Thumb down 4
  • Hafiz on Nov 16, 2021 at 11:21 am

    Good start from P1. They had done their R&D on EV years earlier. With the “backup” (in term of technology) from Geely Group, I guess they had no hard issues to introduce EV/PHEV cars to the market or at least they can catch up. Everybody talks about EV now, even the EU had put guidelines to their cars developer on EV. Indo also did the same way too. Only this 1 Japs manufacturer went the other way (hydrogen cars) and we all know P2 in a way is under this Japs “backup”. we’ll see how the market goes when the time has come :)

    Like or Dislike: Thumb up 3 Thumb down 0
  • LimPeh on Nov 16, 2021 at 12:22 pm

    Average of Malaysian cannot afford EV/ hybrid vehicle. The cost for replacement of battery is their few year income.

    Like or Dislike: Thumb up 1 Thumb down 0
  • Proton has been mentioning hybrid. But now Proton under Geely, I believe you this time. Remember, Proton is still a “national” brand, pls do not chop us too much!

    Like or Dislike: Thumb up 2 Thumb down 0
  • Jealous lorr

    Like or Dislike: Thumb up 0 Thumb down 0
  • Newme on Nov 16, 2021 at 7:05 pm

    Its funny to see you all so excited as like this is the first time P1 talking about launching EV, hybrid.

    Like or Dislike: Thumb up 1 Thumb down 2
    • jumni on Nov 17, 2021 at 6:27 am

      It’s funny seeing you on every Proton’s article with your negative comments.

      Like or Dislike: Thumb up 3 Thumb down 1
  • boomer on Nov 21, 2021 at 5:17 am

    Good news. Hopefully proton use 1.3 VVT engine for X50 and 1.6 VVT engine for X70 & X90.

    Like or Dislike: Thumb up 1 Thumb down 0
 

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