Sawadee krub from the 2014 Thailand International Motor Expo – we’re here covering it live. Funnily enough, we kick things off with something Malaysian – this Citrus Green Proton Iriz is on display, with a ‘COMING SOON’ sticker on its side windows.
This pretty much confirms the B-segment hatch for the Thai market, replacing (spiritually at least) the Proton Savvy, which business daily The Nation picked as one of its top 10 cars of 2008, citing its affordability.
Will the Proton Iriz be able to take over the mantle, and be competitively priced in an already hugely-competitive market amongst locally-assembled Eco Cars?
Proton is distributed by Phranakorn Auto Sales in the Kingdom. The most recent Thai launch was the Suprima S in November last year – the C-segment hatch is priced at 805,000 baht (RM82,800).
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AI-generated Summary ✨
Comments reveal mixed reactions to the Proton Iriz's upcoming launch in Thailand, with enthusiasm from some Malaysians proud of Proton's progress and skepticism from others criticizing quality, safety, and competitiveness. There are concerns about Proton's reputation, market challenges, and government support, while some hope the Iriz can succeed and make Malaysians proud. Off-topic remarks and political discussions are filtered out, but overall, the comments reflect cautious optimism mixed with criticism and national pride.